Send us a Text Message.On this episode, authenticity takes the spotlight as we explore what it means to provide genuine care and high-quality service in the hospitality industry with Ken McGarrie and Mark Braver of Fifty/50 Consulting.Listen to an inspiring story from a West Coast resort that showcases the power of meticulous staff training in creating sincere guest interactions. We also shed light on the challenges small, family-run restaurants face when expanding, stressing the importance o...