#003 Iron Brands: on bootstrapping simple analytics and choosing winning ideas
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Description
In this episode, we speak to Iron Brands, Co-Founder of Simple Analytics, one of Europe’s most exciting bootstrapped stories. Iron and his co-founder Adriaan are on a mission to make analytics simple and privacy friendly, sharing their journey towards €1m ARR publicly. Iron shared so many insights, you’re gonna have to listen to the whole thing, but some highlights include: * How he felt he needed to raise until he discovered the bootstrapped way * How he and his co-founder came together and built their partnership on trust * The importance of finding channel-product fit * A horribly awkward moment during an enterprise sales call 🫢 * The model he made for choosing whether to invest or collab on an idea * And why he hates LinkedIn but uses it anyway. And as always, we shared a “kudos” and a “facepalm” of the week and Iron answered some rapid-fire questions. Follow Iron on LinkedIn and check out Simple Analytics: https://www.simpleanalytics.com/ If you enjoyed this episode, please subscribe, like, share and rate wherever you listen — it really helps us grow and get found! Stay tuned for more! This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thegrowthsyndicate.substack.com
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