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Singular
Growth Masterminds
mobile growth podcast
Growth Masterminds is smart user acquisition and mobile growth pros sharing their best insights on UA, retention, mobile measurement, privacy, mobile marketing data, and much more.
Hosted by John Koetsier, we chat with brands like IMVU, DraftKings, and Mixtiles. We interrogate ad networks like Fyber, Kidoz, AppLike, Vungle, Bluestacks, and more. And we feature global experts like Eric Seufert and Jayne Peressini. Along the way, we hit topics like pLTV, creative optimization, incrementality, granularity, fraud, privacy, success in China ... and much, much more.
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Ratings & Reviews
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5.0 stars from 7 ratings
Highly recommend!
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“No matter the subject, you’re guaranteed to gain something from every episode - can’t recommend Growth Masterminds enough. 🙌”
mvelasco07 via Apple Podcasts ·
United States of America ·
06/13/23
Awesome podcast!
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“Listened to the latest episode with Lomit Patel. Super insightful. “If the product would go away, would anyone cry about it?” - so witty, love it.”
inkelele via Apple Podcasts ·
Ukraine ·
03/02/23
INSIGHTFUL!
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“A ton of value, keep rocking!”
Denitsa Nikolova via Apple Podcasts ·
Bulgaria ·
11/11/22
Recent Episodes
How can you kill it on TikTok, generate more organic downloads, and build your community quickly? Oh ... and by the way ... you don't have a huge budget.
In this episode of Growth Masterminds we meet Sarah Neill, founder and CEO of Mys Tyler, a platform connecting women with 'body doubles' to...
Published 04/18/24
Published 04/18/24
In this episode of Growth Mastermind, host John Koetsier discusses the challenges of iOS mobile measurement in the era of privacy updates, focusing on the difficulty of distinguishing between organic and paid acquisition and the fragmentation of measurement across different methods: SKAN, IDFA,...
Published 04/12/24
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