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Growth Signals — Lessons on Startup Marketing
What's a growth signal? It's a sign to thrive and proliferate. For businesses, it's their reason to exist. How's the growth signals podcast different? It is a show to help startup founders and marketers get curious about scale. Here, we'll not talk about ideas but questions to ask yourself when struggling to grow. This podcast is to help you think about marketing the right way. We’ll cover strategies, learnings, and experiments that didn’t scale. Things that I learned the hard way during my time at Mettl, VWO, and Airmeet. All that, in weekly 10-minute episodes on growth marketing.
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Recent Episodes
In this episode, we’ll talk about brand stories and everything you need to build one. By the end of this episode, you’ll: Know the essentials of building a brand early on Realize how top businesses curate their brand through storytelling Learn about different story arcs to write your brand...
Published 06/25/21
In this episode, we’ll talk about how you can unlock growth through experimentation. By the end of this episode, you’ll: Understand ways to become an experimentation driven organization Learn about which data you can refer to minimize the risk of failure Know about the trade-offs you...
Published 06/19/21
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