050. The Facebook Ads Gold Rush Is Over (What It Means For 2023)
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Description
The Facebook Ads Gold Rush Is OVER! You can't just spend $1 and Make $5 the way you could back in 2018, things are changing (and fast!) But don't panic there is still money to be made in advertising your online course business, but it's going to require you to change the way you think about advertising! In this week's episode of the podcast, Zach talks about trends he's seeing inside his Agency and client work that is requiring a shift in the way we advertise in 2023.  When you tune in you're going to learn... The #1 Facebook Ad that you should be running 24/7 if you want to grow your community and your businessThe importance of WARM audiences in launches over driving massive amounts of cold traffic (even if you have the budget)A prediction about where the industry is headed, and how it affects the offers that you makeThe power of Macro Level Consistency to growing your business - and how to automate it with advertisingTune in to learn the changes you need to make with your advertising strategies if you want better results in 2023. Links Mentioned: Follow Zach on InstagramThe Facebook Ads for Listbuilding Bootcamp Starting January 23rdThe 2022 Year in Review Blog Post
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