Episodes
๐ Stop!! Before you give up listen to this podcast.๐ We explore the challenges of monetising a handmade business, we know how hard it can be!๐ช You'll get motivation and practical advice through my 4R framework: Resilience, Reflection, Reframe, and Rest. ๐ฐ Whether you're struggling with low sales or feeling overwhelmed by your success, we'll guide you through essential strategies to persevere, adapt, and thrive. ๐ Join us to discover valuable insights, from building resilience to str...
Published 11/06/24
๐ Have you ever wanted to take time off your business but worry that everything will fall apart? Well, I took a month long holiday and my business thrived.โฑ๏ธ Join me as I share practical steps and personal experiences from my recent month-long break from my business. ๐ If you're a handmade business owner looking to take significant time off without affecting your sales or growth, this episode is for you. Learn how to streamline your processes, delegate tasks, automate systems, and make t...
Published 10/30/24
๐ This is our BIG UPDATE episode for Etsy and Instagram. ๐ No click bait, I'm just cutting straight to the chase on what you need to know and what to take action on.โญ๏ธ Imagine you have a store selling handmade products from hundreds of shops, you'll need products grab peoples attention and things people buy over and over again - this is exactly what Etsy do. I'm going to teach you how you can get prioritised in search results.๐ช I've summarised everything that is relevant to you and your handm...
Published 10/23/24
๐ This is a very special episode of the 'How to be a Handmade Boss' podcast - my husband Ash is here with me and of course Phoebe our dog !!๐ Join us for an open and truthful conversation about what having a handmade business is really like and how it impacts our life together.โจ We discuss the personal and business dynamics of running a handmade business. Along with the benefits and challenges of self-employment, handling domestic tasks, managing finances, and the importance of communication ...
Published 10/16/24
๐ Join me as I chat with handmade business owner Vicky, owner of Rawsome Chocolate.๐ช She shares her inspiring experiences of leaving her full time employment as a teacher and assistant head to creating an un-roasted vegan chocolate company in response to the challenges posed by her son's dairy intolerance and a commitment to ethical sourcing. โก๏ธ Gain valuable insights into the craft of chocolate making, from sourcing high-quality beans to the art of chocolate tasting. Learn how Vicky tra...
Published 10/09/24
๐ Join me to explore the holistic approach to growing a handmade business.๐ค As business owners we always look at the strategy and the practical business things.โจ Over the last year I've started to look at a more holistic view of everything that encompasses growing a handmade businessโก๏ธ Why we need to focus on the importance of maintaining healthy personal and social relationships.๐ Discover how personal weaknesses and social dynamics can impact your business growth.โ
Learn about the significa...
Published 10/02/24
๐ In this episode of the 'How to Be a Handmade Boss' podcast, Steph introduces the concept of a social media 'home hub' for marketing your handmade business. โก๏ธ Addressing the overwhelm and reluctance towards social media, Steph explains the importance of having a dedicated platform for nurturing your audience. ๐ How to choose the right social media platform based on target markets demographics, personal preference, and ease of use. ๐ Steph also shares practic...
Published 09/25/24
๐ We delve into the compelling story of handmade business 'Viva La Diva', a maverick brand known for its vibrant and unique handmade jewellery and accessories. ๐ Leigh initially focused on creating ceramics, but as the brand grew it transitioned and incorporate a variety of different mediums, allowing for greater creative expression and reducing logistical challenges... igniting Leighs desire for creating handmade products even more. โก๏ธ Discover her artisanal journey that prioritise...
Published 09/18/24
๐ญ Navigating the world of handmade business can be tough, especially when it comes to monetising your creative handmade passion. ๐ The episode is all about SEO (Search Engine Optimisation). What SEO, what happens when you get it right, why you want to get to right, how to get it right and the reason we are doing it. ๐ We dive deep into understanding and implementing SEO to boost your traffic, boost ance brand awareness, customer experience and ultimately increase conversion rates an...
Published 09/11/24
๐ If you want to learn how to create an engaging brand presence and create meaningful connections with your audience, this is the podcast for you๐ One of my branding rules is to ... Eat, Live and Breath your tagline. So, here's mine...โก๏ธThe Handmade Bosses it the Place to be if you want to start, scale and grow a handmade business to consistent 4 and 5 figure months on Etsy and your own website. Not only that you want to build a legacy business that's going to withstand the test of time.๐ชBuil...
Published 09/04/24
๐ How hard is for you, as a handmade business owner, to identify and understand your target audience?๐ Every single part of your handmade business must be linked back to your target audience. โก๏ธ Steph has you covered in this episode. Explaining why this foundation is vital for your handmade business, steps to find and understand your target audience including demographics and psychographics.๐ Methods such as self-reflection, observing the people around you and past customers, direct enga...
Published 08/28/24
๐ Welcome back to the Handmade Boss Podcast๐ฆ This is our BIG UPDATE episode for Etsy, Shopify, Instagram, Canva and Pinterest โญ๏ธ I'm giving you all the ecommerce updates you need to know๐ Cutting out the confusion around what you need to know and what to take action on ๐ช I've pooled together everything that is relevant to you and your handmade business๐ฐThe Handmade Bosses Sellathon is back. It's our 1 week to $1k challenge. We want to show you how to make a $1,000 week anytime you n...
Published 08/21/24
๐ญ Are you experiencing a sudden drop in sales, views, favourites, shares... for your handmade business? ๐ In this episode, we're looking at what's going on in the e-commerce landscape for handmade business owners and what you can do to grow your business.๐ Including the unexpected twists and turns and uncovering the reasons behind fluctuating sales within your handmade business and what you can do about it. ๐ Tune in as we explore potential factors such as market trends, seasonal sh...
Published 08/14/24
๐ In this episode of the Handmade Bosses podcast, Steph catches up with Erik from Mountain River Life. ๐ชต Erik is a wood craftsman, who has a 6-figure business specialising in handmade mountain-inspired, premium quality wood gifts, as well as his new clothing and apparel line.๐ He shares his experience of pivoting his handmade woodwork business to include clothing, the importance of diversifying products whilst maintaining a consistent brand true to his target audience.๐ช An honest account...
Published 08/07/24
๐ Wondering what you should pay yourself in your handmade business? ... it can be a tricky one ๐ช๐ธ In this episode I walk you through how I manage my finances as a handmade business owner and the steps I take to keep my personal and business finances separateโก๏ธ I unpack everything for you to consider, from when you should start paying yourself, your personal and business financial commitments and goals๐ Whether you're a solopreneur or managing a team, we'll help you navigate the decision-makin...
Published 07/31/24
๐ฉ Feeling overwhelmed and like you're doing EVERYTHING? You're not alone...I promise โค๏ธ ๐ฆ In this episode, I'll be giving you advice on how to stop overwhelm in its tracks. ๐ฅบ Drawing from my own experience of dealing with overwhelm and health anxiety.๐ Tune in for practical strategies and actionable tips to regain control and find balance in your personal and professional life. โฎ๏ธ Whether you're juggling multiple projects or struggling to keep up with the demands of daily life,...
Published 07/24/24
โญ๏ธ Back for more handmade business help? ๐ช In part two of our business lessons series, we're delving deeper into why entrepreneurship can be tough...especially if you are a handmade business owner ๐ Join us as we explore the challenges and hurdles that make running a business an uphill battle. From managing setbacks to navigating uncertainty, we're here to shed light on the realities of the handmade business owners journey. ๐ ๐ป Tune in for another dose of invaluable insights to...
Published 07/17/24
๐ I loved recording this episode with Pash. โก๏ธ Join me as I interview Pash about her transition from a highly regulated scientific marine biology career to running her own handmade ocean-themed glass art business, 'Ocean Fusions' on Etsy. ๐ฌ Pash discusses her nearly 30-year career, her experience with breast cancer and how it led her to discover glass fusing. As well as discovering a new species of fish ๐ ๐ She shares her passion for the ocean, the creative process of glass fu...
Published 07/10/24
โ Are you ready for some real talk? ๐ช In this episode, we're diving into the hard business lessons that nobody talks about. ๐From failure and rejection to the tough decisions business owners face, we're uncovering the unfiltered truths of business. ๐ธ If you're selling online through platforms like Etsy, Amazon handmade, goimagine or have your own website this episode will help you.๐ Tune in for candid insights and valuable lessons that will help you move forward in your busines...
Published 07/03/24
๐ Are you struggling to keep a track of ecommerce updates that impact your business?๐ We've done all the research, so you don't need to!!๐ We delve into important updates across popular platforms like Etsy, Shopify, and Instagram. โก๏ธ Learn about Etsy's new listing form, enhancements in trust and safety, changes in selling policies, and trends for spring and summer 2024. Discover Shopify's new checkout features and shipping options, as well as Instagram's latest story stickers and updates...
Published 06/26/24
๐ฅณ Exciting news! ๐๏ธ๐ Get ready for our first-ever live episode where I'll be answering your burning questions about your handmade business and Etsy.๐ฅ Join me for an interactive session filled with insights, expert advice, and real-time Q&A to help you skyrocket sales in your handmade business. ๐ Navigating Etsy Post-Covid Sales, Building a Strong Brand, and Moreโก๏ธ From accessing the podcast on multiple platforms to strategies for regaining sales levels post-Covid, the discussion covers es...
Published 06/19/24
๐ In this special episode I'll be chatting to one of our Handmade Bosses students, Karen.๐ฌ We'll be talking all things business, getting to know Karen and her journey more ๐ From Accounting to Crafting: Karen's Journey with Fireside Arts LLC๐ฅณ In this inspiring episode of the How to be a Handmade Boss podcast, Karen Pudelski, the owner and creator of Fireside Arts LLC, shares her journey from senior management in accounting to creating vibrant handmade home decor. Karen discusses her backgroun...
Published 06/12/24
Are you wondering when to start your email list? In this episode I'll be helping you decide when the time is right for you and your handmade business. Whether you're a seasoned entrepreneur or just starting out, we'll guide you through everything you need to know about starting an email list. Tune in for expert advice to help you make the most of this powerful marketing tool.Struggling to list stuff that actually sells? Join our FREE Listathon challenge starting June 3rd at handmadeboss...
Published 06/05/24
A question I'm asked on a regular basis is "do I have to be on social media to make sales in my handmade business?" Join us as we explore this intriguing question.From examining the reasons why you might have resistance to social media marketing, to alternative marketing strategies and discussing the pros and cons of social media presence. We'll help you determine if going social-free is a viable option for your handmade business. Remember, you're the boss - your marketing strategy needs to s...
Published 05/29/24