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惠迪讲品牌
讲书 | 品牌故事怎么讲?
无论是个人,还是企业,亦或是城市区域品牌,都需要故事来支撑和串联。为什么?一次性购买是容易的,长期复购是困难的,很多品牌做不到也就无法实现利润增长。降价不会带来口碑,通过故事作为载体,让品牌有血有肉有情节有思想,才有机会成功,建立品牌方与消费者的长久互信。本专辑将和大家分享如何用故事来塑造成功品牌,欢迎订阅。
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