The region of Asia is incredibly diverse in people and culture, you need to be aware of those differences to be successful when conducting business or pursuing a career in Asia. The Tsinghua – INSEAD Executive MBA (TIEMBA) is a unique partnership between INSEAD and Tsinghua, one of China’s most prestigious universities. The programme takes place across INSEAD’s three campuses in Singapore, Abu Dhabi and Fontainebleau (France), and Tsinghua’s campuses in Beijing and Shenzhen. In episode #13 we have the second of a two-part episode which will feature a participant and alumnus from the TIEMBA programme. This two-part episode provides insights into business and career success in Asia. Guest Julian Tan, TIEMBA'09JanJulian is the Chief of Digital Business at Singapore Press Holdings while also holding many other roles across the TMT industry. Julian specialises in Journalism, business development, sales, mergers and acquisitions. Julian graduated from the Tsinghua-INSEAD Executive MBA in 2009.