#emailmarketing #strategy Hi, i’m cally, from the international institute of digital marketing. Here are some tactical #emailmarketing tips and tricks. Step 1 – understand #emailmarketing #strategy Each email we send has one of five purposes: ● Indoctrinate – teach them who you are ● Engage – get them to buy ● Ascend – get them to buy more ● Segment – learn what they want to buy next ● Reengage/win back – bring them back These are the 5 stages to a solid #emailmarketing #strategyand this is absolutely where you must start. Step 2 – learn how to approach writing high-converting emails Now you have a grasp on the five stages of #emailmarketing, but when it comes to actually writing the… ● Subject lines ● Body copy ● And landing pages for those emails … you need to understand the responsibilities of each element of an email. Break down your method for writing high-converting emails by focusing on the “job responsibilities” of each element in that email. A lot of emails fail because the email marketer doesn’t understand the job of each part of an email. Step 3 – learn the emotional triggers that increase email click-through rate Now that you’re getting those emails opened — you need to get the click. Each email we send contains one or more of these principles of persuasion. ● Gain ● Logic ● Fear ● Scarcity These principles of persuasion can be applied anywhere you want people to take action and they’re sure to get more clicks from email. For more information, visit www.iidm.world #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary  #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute --- Send in a voice message: https://anchor.fm/iidmusa/message