How to Grow & Monetize Your Business Podcast for Your Agency, SMMA, or Coaching Program
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Description
Are you struggling to grow your podcast audience or not sure how to turn listeners into paying customers? In this value-packed episode of the Internet Money Podcast, we sit down with Anthony, co-founder of Get More Listeners, and a podcast growth expert who has helped countless podcasters achieve explosive growth and build profitable podcast businesses. Anthony shares his proven strategies on how to stand out in a crowded podcasting space, master podcast SEO, and develop a retention strategy that turns casual listeners into loyal subscribers. If you're tired of spending hours promoting your podcast on social media with little to no results, Anthony explains why that's the wrong approach and offers a step-by-step framework for achieving sustainable, long-term growth. Whether you're a coach, consultant, or business owner, this episode will help you unlock the secrets to monetizing your podcast, and building a loyal audience that keeps coming back for more. We cover everything from podcast discoverability, the importance of optimized show notes, how to leverage podcast SEO, and even tactical ways to get featured on other podcasts to expand your reach. Anthony doesn't just talk theory—he shares real-world case studies and frameworks that you can start using today to grow and monetize your podcast. If you're ready to take your podcast to the next level and start seeing real results, you don’t want to miss this episode! Chapters: 00:00 - Introduction to Anthony from Get More Listeners00:18 - Why You’re Focusing on the Wrong Podcast Metrics01:12 - The Importance of Standing Out in a Crowded Market03:16 - How to Make Your Podcast Unique and Exciting04:16 - Standing Out in Lead Generation and Podcasting05:31 - Anthony's Proven Formula for Podcast Success07:30 - Episode Format: What Works Best for Retention?08:38 - How to Get Your Podcast Discovered: SEO Strategies10:28 - Why Social Media Won't Grow Your Podcast12:50 - The Power of Podcast SEO and How to Use It14:20 - How to Optimize Your Podcast Titles for Visibility16:10 - What Most Podcasters Miss About Growth17:12 - Tracking Podcast Success and Why Retention Matters19:25 - The Importance of Optimized Titles and Cover Art20:00 - Structuring Persuasive Show Notes for Better Engagement22:20 - Using Storytelling to Keep Listeners Hooked24:43 - Building Podcast Relevancy and Long-Term Growth26:40 - Guesting on Other Podcasts to Expand Your Reach28:42 - How to Be a Memorable Guest on Podcasts31:30 - Storytelling Frameworks for Podcast Growth34:10 - How to Pitch Your Audience and Turn Them into Customers37:10 - The Real Secret to Monetizing Your Podcast38:42 - Why You Need an Email List to Monetize Your Show41:16 - Closing Thoughts & Where to Find Anthony If you’ve ever wondered how to truly grow your podcast without burning out on social media, or how to transform your podcast into a revenue-generating machine, this episode is for you. Anthony reveals the essential formula behind podcast success, including how to optimize your titles and show notes for maximum discoverability on Apple Podcasts and Spotify. You'll also learn why focusing on creating viral social media content might be hurting your growth—and what you should focus on instead to build a loyal podcast audience that keeps coming back. We also dive deep into the world of podcast SEO—a little-known strategy that can skyrocket your search ranking on podcast platforms. Anthony explains how to use targeted keywords in your titles and descriptions to make sure your podcast is being shown to the right people, and how to measure and improve your podcast retention rate to ensure sustainable growth. Plus, we talk about monetization strategies that work even if you don’t have a massive audience. Anthony shares how even podcasts with fewer than 2,000 downloads a month are generating thousands of dollars in revenue. Anthony's Company: https://getmorelisteners.com/
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