Discover what happens when the seductive sweetness of sugar meets the science of addiction, as we sit down with Dr. Nicole Avena. Her illuminating research uncovers the alarming parallels between our cravings for sugar and the intense grip of drug addictions. Our discussion takes you deep into the mechanisms of the brain that are hijacked by sugar, reshaping everything we thought we knew about our daily diets. Dr. Avena's new book, "Sugarless," offers a compelling seven-step plan to escape the sugar snare, revealing that the battle against sugar addiction isn't just about willpower—it's about understanding the hidden forces at play in our food and our brains. If you've ever found yourself reaching for just one more sweet treat despite your best intentions, then this episode will resonate with you. We tackle the controversial intuitive eating movement and its clash with the realities of sugar's addictive nature. It's an eye-opening discussion on the necessity of awareness, and for some, a sugar-free path akin to abstinence from other addictive substances. We question the societal norms around processed foods and investigate the deceptive nature of artificial sweeteners. All this, while providing you with the knowledge to discern between the true needs of your body and the false hunger crafted by sugar's allure. Armed with Dr. Avena's expert guidance, we round out our chat with actionable steps to regain control over sugar consumption. The transformative journey to a sugarless life isn't a straight line, and we explore the value of patience, resilience, and self-compassion in this process. From revamping nighttime routines to handling social pressures, we share invaluable strategies that promise to empower you in rewriting your food narrative. Join us as we champion a movement towards a healthier, more informed future, one where sugar no longer holds the reins of our well-being. Florence's courses & coaching programs can be found at: www.FlorenceChristophers.com Connect with Florence on: FACEBOOK | TWITTER | INSTAGRAM | YOUTUBE