CMOs may be facing more pressure than ever. Despite budget cuts, marketing leaders still urgently need to drive business growth, leverage new advances in AI, and manage diverse stakeholder groups with varying priorities. A top CMO shares the keys to proving impact and ROI.

AI has rocked the business world lately. But with only 10% of companies implementing GenAI projects at scale, is it truly transforming the workplace as fast as we thought? A top expert separates the AI facts from fiction.