Did you know that on average Aussie women are retiring with 35% less super than men?  Well, thankfully our guests today want to change that.  Christina Hobbs and Alex Andrews were at a crossroads. Christina had just come back to Australia after years of working overseas with the UN and Alex was recovering from a chronic illness.  For years they had been talking about starting a superfund for women by women. But the timing never felt quite right.  And then in early 2018 everything fell into place. And with the help of their third co-founder Zoe Lamont, they founded Verve Super. A super fund that not only looks after your super but empowers women across all their finances. So how do you even start something like this? And how do you make your product stand out in an already saturated market?  THE END BITS  You can keep up with all things Verve on Instagram or online at vervesuper.com.au Jump on the waitlist for the Lady Startup Activation Plan online at www.ladystartup.com/pages/waitlist Sign up for the Lady Startup Webinar: 4 Ways To Know If Your Business Idea Is Good Enough online now at www.ladystartup.com/pages/webinar CREDIT  Host: Shazzy Hunt Guest: Christina Hobbs and Alex Andrews Producer: Mikayla Floriano Audio Production: Leah Porges Are you busting to start your own business but you don’t know where to start? Get info about The Lady Startup Activation Plan here... https://www.ladystartup.com/pages/waitlist/ Want insider tips and tricks for your business direct from Mia Freedman each week? Get the free Lady Startup newsletter here... https://www.ladystartup.com.au/ Want to help lift other women higher and maybe get a boost for your biz? Follow us on Instagram… https://www.instagram.com/ladystartups/ Looking for a community of kickass Lady Startups (and other women who want to start businesses)? We have a free one for you right here... https://www.facebook.com/ladystartups/ Need more lols, info and inspo in your ears? Find more Mamamia podcasts here... https://www.mamamia.com.au/podcasts/ Feedback? We’re listening! Call the pod phone on 02 8999 9386 or email us at [email protected] Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander cultures. See omnystudio.com/listener for privacy information.