What does B2B sales success look like today? You are about to find out! This week’s podcast guest is a leading authority in B2B sale strategies. Best-selling author and keynote speaker, Tony Hughes, is the CEO and co-founder of Sales IQ Global, a professional training and coaching agency that helps some of the biggest global B2B brands to transform their sales results. Tune in to this episode and learn about: The most significant changes that happened in B2B sales over the last few years What part of the sales funnel is most affected by these changes How AI is reshaping the sales process What makes a good tech stack in 2024 Risks sales and marketing companies run concerning damage to their brand Staying relevant in a highly competitive B2B market And much more! Get in touch with Tony on LinkedIn: https://www.linkedin.com/in/hughestony/ Visit the Sales IQ Global website: https://www.salesiqglobal.com/