Jason Hartman has been earned a small fortune in real estate across 11 states and 17 cities. His office boasts pictures of him with Richard Branson, Jerry Seinfeld, Steve Forbes, Tony Robbins, and Brittany Spears, among others. But he didn’t start his most profitable business until he sold his real estate company and created a business that had never existed before. And that’s where this week’s lesson comes in. Click play above to listen to my conversation with Jason where he’ll share what lead up to all that. We get to the first big lesson around the 14-minute mark, and number two starting at 16:30. Key Take Away After listening, here’s my challenge to you: Over the next week, any time you find yourself wanting something that just doesn’t exist (yet), write it down. By the end of the week, you’ll have a whole list of great business ideas. You can find Jason at www.jasonhartman.com or email him at [email protected]. Click these links to subscribe to this podcast on iTunes or Stitcher, or Podbean. — Paul Smith is one of the world’s leading experts on business storytelling. He’s a keynote speaker, storytelling coach, and bestselling author. Connect with him via email here. Follow him on Facebook, LinkedIn, and Twitter. Sign up for his newsletter here to get one new story a week delivered to your inbox.