Tune into this new episode of Leaders of Consulting where Deb Zahn, expert consultant and the CEO of Craft of Consulting, highlights what it means for consultants when they have focus or clarity on their goals. She also describes how she was able to reverse-engineer her goals to find clarity in her work. We also hear how her husband, a fellow consultant, was able to help her gain insight into the consulting industry. Additionally, she educates us all about pricing, such as how she helped a client see value in their work and a quick run through on the different pricing models and their trade offs. Finally, she opens up about her podcast growth and the membership plan she offers on her website. Mentioned on the episode: https://www.craftofconsulting.com/podcasts (Craft of Consulting Podcast) Connect with Deb on https://www.linkedin.com/in/deborah-zahn-she-her-678b254/ (LinkedIn) and https://www.youtube.com/channel/UCdffVZ24iU2R1AUAQF0ht3A (YouTube) Her company’s https://www.craftofconsulting.com/ (website)