No, omnichannel marketing doesn't mean having a profile on every single social media platform but it DOES mean considering different touchpoints your customer has with your brand. In this episode, I talk to Jen Kirchhofer about all things omnichannel marketing: what it is, why it's important and how to do it well.You'll discover...What omnichannel marketing is and ISN'THow to choose the right touchpoints for your brandHow to avoid getting overwhelmed, especially when you don't have a huge tea...