Episodes
In today’s episode we dive into this letter from a listener: I’m so happy you two are back! I listened to your podcast a few years ago when I was dreaming about creating a business, and now I’m actually starting one, so it’s perfect timing for me.  I have a chronic illness that only allows me to work about 2 hours a day most days (although it fluctuates often from 0-4 hours). I just finished creating my website a few weeks ago, so I’m starting from scratch, and I’m trying to figure out how to...
Published 05/15/23
In today’s episode we dive into this letter from a listener: I am 6 years into running my business and I feel like I’m running out of steam. The beginning was hard, but then came the “Instagram high” with dozens of thousands of engaged followers. Everything felt so exciting and spacious, I felt like people wanted to see what I’m up to, follow my work and buy from me. Then the pandemic happened and it left me burnt out. For the past two years I was running on the momentum I generated at the...
Published 05/01/23
After a three year hiatus we are so excited to be coming back into your podcast feed today. In today’s episode we re-introduce this show after our 3 year break, share why we’re hosting this podcast on Substack this time around, share some updates from our own businesses since we last recorded, and invite you to submit a letter that you’d love us to dive into in a future episode too. * Letters From A Hopeful Creative Substack * Submit your letter * More from Sara * Sara’s Substack * More from...
Published 04/17/23
In today’s episode Sara and Jen respond to a letter writer who is struggling to feel confident in their new business. Together they dive into the different ways we can all find courage and confidence in our own journeys, and share some encouragement for today’s letter writer moving forward too.
Published 05/11/20
In today’s episode Sara and Jen respond to a letter writer who is finding more joy, ease, and freedom in their business and life during this time of forced lockdown and is wondering how they can bring this into their daily life when they’re back to business as usual. Sara and Jen dive into how we can bring more freedom, ease, and joy into our businesses and lives and how we can navigate the fears and beliefs that can hold us back from doing this too.
Published 04/27/20
In today’s episode Sara and Jen respond to a letter writer who is struggling to decide whether to focus on creating products or building a community first. Today’s letter writer also shares a whole lot of fears that are holding them back at the moment too, so Sara and Jen dive into how today’s letter writer can feel confident and courageous in the pursuit of their business goals while also exploring how best to approach balancing product creation and community building too.
Published 04/13/20
In today’s episode Sara and Jen respond to a letter writer who is wondering how best they can refocus and adjust in their business during this world health crisis. Sara and Jen explore how we can feel grounded in this time, how to re-route some of the goals and intentions that we set for ourselves this year, and why they believe we all still have permission to remain optimistic in our business in this time too.
Published 03/30/20
In today’s episode Sara and Jen respond to a letter writer who is wondering how (and if) they should sell in this time while we all navigate this world health crisis. Together they explore how to make business decisions from a place of integrity in this season, how to navigate any feelings of fear and shame that comes with selling, and how they’re both approaching running their business in this time too.
Published 03/30/20
In today’s episode Sara and Jen respond to a letter writer who is struggling to decide where to focus next in their business. Together they dive into the lessons they’ve learned about finding focus in their own businesses and explore their advice and encouragement for today’s letter writer too.
Published 12/02/19
In today’s episode Sara and Jen respond to a letter writer who wants to take the freelance career they’ve built and turn it into a thriving business instead. Sara and Jen explore the difference between being a freelancer and a business owner, how you can start to develop a vision and a plan for your business, and the mindset shifts necessary to go from freelancer to business owner too.
Published 11/18/19
In today’s episode Sara and Jen respond to a letter writer who is battling with burnout in their business and is struggling to show up and run her business in this season. Sara and Jen share their own experiences with burnout, the lessons they’ve learned, and their advice and encouragement for today’s letter writer too.
Published 11/04/19
In today’s episode Sara and Jen respond to a letter writer who is struggling to find focus in their work and is curious as to whether or not they can still build a business on Instagram. Sara and Jen encourage today’s letter writer to think bigger than just Instagram when it comes to building their business, and share how they encourage them to get moving forward too. Today’s letter writer also shares that they live with ADHD, something Sara has recently been diagnosed with too so she shares...
Published 10/21/19
We’re coming back from our break with another ask us anything episode, diving into topics like how to deal with a bad client experience, how to prepare for starting a family when you’re self employed, whether or not to put your prices on your website and lots more!
Published 10/21/19
In today’s episode Sara and Jen respond to a letter writer who is struggling to decide what to automate, eliminate, and delegate in their business. Sara and Jen share their own approach to this in their business, the lessons they’ve learned, and their advice for anyone else struggling with this too.
Published 06/24/19
In today’s episode Sara and Jen respond to a letter writer who is struggling with their work being copied online. Copycats is such a tricky subject that so many of us have to navigate along the way, and in this episode Sara and Jen share their own experiences of being copied, how they deal with it, and the mindset they embrace when it comes to the inevitability of being copied too.
Published 06/10/19
In today’s episode Sara and Jen are diving into more listener questions, from our thoughts on Instagram potentially hiding like counts, our advice for being organised, how we motivate ourselves when we don’t feel like doing the work, navigating trolls online and more.
Published 05/20/19
In today’s episode Sara and Jen are answering listener questions, from our advice for starting something new, navigating quiet seasons in business, how we approach setting short and long term goals, how to deal with people who don’t understand your business and more.
Published 05/06/19
In today’s episode Sara and Jen respond to a letter writer who is curious about what it actually looks like to build a community online. Together they explore the biggest lessons they’ve learned about building community online, why they don’t believe in trying to hack your way to audience growth, and why they believe the most important part of building a community online is the connection you create and find within it.
Published 03/25/19
In today’s episode Sara and Jen are talking all things mailing lists and newsletters. Together they dive into building a mailing list, opt-in incentives, subject lines, how to decide what content belongs on your newsletter and more. If you’re thinking of starting a newsletter or want to be more intentional with the one you’ve already built this episode is for you.
Published 03/18/19
In today's episode Sara and Jen respond to a letter writer who is unsure as to whether or not to invest any money into their business before it makes a profit. They share their own experience of choosing when and when not to invest in their business, why they believe all investments in business are a leap of faith, and their advice for how to make this decision for your own business too.
Published 03/11/19
In today's episode Sara and Jen respond to a letter writer who is hoping to build her creative business during her upcoming maternity leave. Sara shares her own experience of starting her business while on maternity leave, and Jen shares the lessons she's learned from seeing many of her clients go on this journey too. Together they explore why showing yourself a whole lot of patience, compassion, and grace is the most important thing and their advice and encouragement for today's letter...
Published 03/04/19
In this episode Sara and Jen respond to a letter writer who is feeling anxious about becoming self employed because of the financial uncertainty that comes with this path. Sara and Jen share their own experiences of navigating financial uncertainty in their business, why we need to talk more about the financial reality of being self employed, and their advice for today’s letter writer moving forward too.
Published 02/25/19
In today's episode Sara and Jen are celebrating the launch of Sara's first book, Hashtag Authentic, by diving into listener questions all about Instagram. Together they explore topics such as losing followers, the new rules for sharing ads and gifted products, whether a consistent style and grid is actually important, having clearer boundaries online and more. Hashtag Authentic will be available this coming Thursday February 21st from all good bookstores and we may be a little biased but we...
Published 02/18/19
In today's episode Sara and Jen respond to a letter writer who is struggling to build their dream business because they're so busy doing the work that currently pays the bills and provides for their family. Sara and Jen explore why we need to stop believing the lie that building a business is quick and easy, why we need more advice that recognises that not everyone starts this journey from the same entry point, and how to redefine what it looks like for you to move forward in your business too.
Published 02/04/19
In today’s episode Sara and Jen respond to a letter writer who is asking whether or not they have to be authentic and deep on Instagram if they want to grow their community and achieve their goals online. They share whether or not they believe that you have to share intimate and vulnerable stories to succeed on Instagram (spoiler alert: you don’t), how to uncover what it is you really want to share online, and they also explore how to find the confidence and courage to share more vulnerable...
Published 01/28/19