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Hubspot Podcast Network
Marketing Against The Grain
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
Listen now
Ratings & Reviews
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4.8 stars from 420 ratings
Informative but beware of tactics
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“Informative show that speaks about AI in digital marketing. The hosts are heavily influenced by Anthoropic and Hubspot.
I’m in the fence with their tactics, a lot of what is discussed would be considered spammy and borderline black hat. Proceed with caution.”
BryanMully via Apple Podcasts ·
United States of America ·
10/21/24
Too much talk
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“The podcast covers good topics. I find it very wordy. Lots of talk about nothing. Sometimes after an hours chapter I am still unsure what is the take away.”
Kazanov via Apple Podcasts ·
United States of America ·
06/23/24
A one-of-a-kind podcast!
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“It’s so unbelievably rare to find a smart, authentic, real marketing podcast. This is it. Inspiring and a joy to listen to.”
sfn177 via Apple Podcasts ·
United States of America ·
06/16/24
Recent Episodes
Ep. 278
Is focusing on short-term ROAS holding your brand back?
Kieran and Kipp dive into the big picture of long-term brand building over immediate financial gains, sharing insights from Preston Rutherford's (Co Founder of Chubbies) journey to building and selling a $100M brand. Learn more on...
Published 11/14/24
Published 11/12/24
Ep. 277
Can Google's AI experiment render traditional search engines obsolete?
Kipp and Kieran dive into the potential transformative impact of AI on search engines and user experience in this episode. Learn more on the integration of AI into search and its implications, the latest innovations...
Published 11/12/24
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