"Just wear a size 18" they said, then didn't put size 18 in store. In this episode, we're talking about Witchery's response to hiding size exclusion amidst a rebrand (spoiler, it's giving boring).  In other news, Adore Beauty have acquired a small business from the Blue Mountains, IKOU for $25million, showcasing the importance of PROFIT over revenue. We've got tips & tricks for growth as usual - a few recommendations below. Find Jess on Instagram @jessruhfus and Anaita @sellanythingonline Butter Lifetimely Synergie Skin Poppi Conserving Beauty See omnystudio.com/listener for privacy information.