Marketing takes a lot of trial and error, and mistakes are natural! But in this episode, I want to help you get ahead of the game by telling you the most common marketing mistakes I see when it comes to your messaging, social media and content creation. Plus, I share next steps I recommend to help you repurpose content and more. During today's episode, I mentioned an updated 2024 guide for how I sell books on TikTok: https://www.youtube.com/watch?v=tutIoBMGjbA Thanks for listening to today's episode. Here are additional resources to explore so I can help your marketing journey! Get your hands on my latest marketing freebie: ⁠https://marketingbyshelby.com/freebie⁠  If you are looking for accountability and support on your creative journey, plus hands-on marketing help from me, add your name to The Creative's Content Club waitlist! It's the membership for busy creatives looking for help growing their impact and income, through done-for-you social media content, training and support every month. Learn more: ⁠https://www.marketingbyshelby.com/club⁠ ABOUT SHELBY: Hey, I'm Shelby, bestselling writer and marketing coach for creatives. After growing my own audience as an author to more than 500k on social media, working in social media management for 7+ years, becoming a full-time writer and selling over 50k books on social media, I now teach authors and creatives, like musicians, artists, poets, photographers and more, how to grow and sell their creative work on social media. CONNECT WITH SHELBY: ⁠https://tiktok.com/@marketingbyshelby⁠ ⁠https://www.instagram.com/shelbyleighpoetry/⁠ ⁠https://www.youtube.com/@marketingbyshelby⁠ ⁠https://marketingbyshelby.com/⁠ Thanks so much for listening! Please subscribe for weekly marketing episodes and tips. Disclaimer: This episode was originally posted on my YouTube channel, @marketingbyshelby.