With so many social media platforms to choose from, how can authors be sure they are choosing the right ones that are actually worth your time? In this episode, I'll share the platforms where I sell the most books, how many platforms I recommend authors use, and the effectiveness of platforms like Instagram, Facebook, TikTok, LinkedIn, Threads, Pinterest, and Twitter / X. No matter which platform you choose, there will be a learning curve and it takes time to know if a strategy works, but with this episode, you'll learn which platforms would be beneficial for you to try! During today's episode, I recommended you listen to the following: Broadcast Channels on Instagram: Step-by-Step Tutorial & Strategy Tips!: https://www.youtube.com/watch?v=YVmoOStSnEQ Week of Social Media Ideas for Authors (Part 2) | Get readers engaged!: https://www.youtube.com/watch?v=gij4gvv9kg0 THREADS by Meta: Brand New App Tutorial 2023 (Step-by-Step!): https://www.youtube.com/watch?v=O8kNH_Z4FiM Selling and Growing on TikTok (YouTube playlist): https://www.youtube.com/playlist?list=PLs6nt2NzkLUoHLj3waP97udTTYe9D_86B Thanks for listening to today's episode. Here are additional resources to explore so I can help your marketing journey! Get your hands on my latest marketing freebie: ⁠⁠https://marketingbyshelby.com/freebie⁠⁠  If you are looking for accountability and support on your creative journey, plus hands-on marketing help from me, add your name to The Creative's Content Club waitlist! It's the membership for busy creatives looking for help growing their impact and income, through done-for-you social media content, training and support every month. Learn more: ⁠⁠https://www.marketingbyshelby.com/club⁠⁠ ABOUT SHELBY: Hey, I'm Shelby, bestselling writer and marketing coach for creatives. After growing my own audience as an author to more than 500k on social media, working in social media management for 7+ years, becoming a full-time writer and selling over 50k books on social media, I now teach authors and creatives, like musicians, artists, poets, photographers and more, how to grow and sell their creative work on social media. CONNECT WITH SHELBY: ⁠⁠https://tiktok.com/@marketingbyshelby⁠⁠ ⁠⁠https://www.instagram.com/shelbyleighpoetry/⁠⁠ ⁠⁠https://www.youtube.com/@marketingbyshelby⁠⁠ ⁠⁠https://marketingbyshelby.com/⁠⁠ Thanks so much for listening! Please subscribe for weekly marketing episodes and tips. Disclaimer: This episode was originally posted on my YouTube channel, @marketingbyshelby.