Claire Daugherty is a seasoned expert in the creator economy, with extensive experience leading global marketing initiatives for Meta and Uber. As a recognized influencer marketing pioneer, Claire has driven high-impact campaigns that blend creativity with data-driven strategies, earning accolades like the Webby Award and a finalist spot for Brand Marketer of the Year. With a career that spans roles at top agencies and brands, Claire specializes in content marketing, brand storytelling, and social media strategy. She holds a BA in Media Writing from the University of Cape Town and an Honors degree in Communications Management from Vega School, and has become a trusted consultant in the dynamic creator marketing space.