In this episode of Marketing Spark, Mark Evans chats with Michael Houlihan, co-founder of Barefoot Wine, about the accidental journey that led to one of the most recognizable wine brands in the world.  Michael shares how creative grassroots marketing, a commitment to listening to customers, and...

In this episode of Marketing Spark, Mark Evans talks with Ramli John, founder of Delight Path and author of Product-Led Onboarding, about the secrets to effective onboarding and customer retention.  They explore why retention efforts often begin too late, the three pillars of customer...

In this episode of Marketing Spark, host Mark Evans dives into the transformative world of podcasting with Tom Schwab, founder and CEO of Interview Valet. As a podcasting pioneer, Tom shares his journey of building a company that helps brands amplify their messages and expand their reach through...