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Mark Evans
Marketing Spark (The B2B Marketing Podcast)
30-minute conversations with B2B SaaS marketers and entrepreneurs about the different roles played by marketing to build brands, attract customers, and drive growth.
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Ratings & Reviews
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4.9 stars from 31 ratings
Good clarity on b2b marketing tactics
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“Great show for getting a blend of stately and tactics. Because of Mark’s journalism background, he is able to pull actionable advice from the high caliber of guests he has on the show.”
Eric Melchor via Apple Podcasts ·
United States of America ·
09/27/24
Great episode!
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“A lot of really good insight into the power and role of B2B SaaS case studies.”
Buckpost via Apple Podcasts ·
Canada ·
01/11/24
“Mark has a gift for taking ideas around brand and marketing strategy and grounding them in real, usable terms. It’s a clarity of thinking that only comes through experience. Excellent addition to my list of go-to marketing pods!”
claybird1517 via Apple Podcasts ·
United States of America ·
04/18/23
Recent Episodes
In this episode of Marketing Spark, Mark Evans chats with Michael Houlihan, co-founder of Barefoot Wine, about the accidental journey that led to one of the most recognizable wine brands in the world.
Michael shares how creative grassroots marketing, a commitment to listening to customers, and...
Published 11/20/24
Published 11/20/24
In this episode of Marketing Spark, Mark Evans talks with Ramli John, founder of Delight Path and author of Product-Led Onboarding, about the secrets to effective onboarding and customer retention.
They explore why retention efforts often begin too late, the three pillars of customer...
Published 11/13/24
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