If you're feeling overwhelmed and frustrated by the constant changes in user behavior and traffic channels and struggling to adapt your content marketing strategies, then you are not alone! The rise of AI and the evolving landscape of audience engagement can feel like an uphill battle, leaving you feeling lost and unsure of how to proceed. But fear not! There are effective ways to navigate this new era of content marketing and come out on top. In this episode of Marketing Speak, you'll dive into a captivating conversation with our guest Andy Crestodina. Andy's expertise shines as he shares valuable insights into the impact of AI on content marketing and the future of SEO. From the significance of thought leadership content to the evolving role of AI in content creation, Andy's deep understanding and practical examples make this episode a must-listen for content creators and marketers.  Whether you're looking to enhance content personalization, drive audience engagement, or stay competitive in an AI-dominated digital environment, Andy's insights provide strategic guidance for creating content that resonates with audiences and adds value. Tune in! 🎧✨ The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/445.