From $40M Success to FTC Investigation - A Story of Resilience. In this Marketing Speak episode, Anik Singal openly shares his journey through an 18-month FTC investigation that changed everything. Learn how this experience transformed him from a successful digital marketer into a passionate advocate for compliant marketing. Key takeaways: The real impact of FTC investigations  How to protect your business The importance of compliant marketing Turning challenges into opportunities Listen...

Throughout my journey, I've always found inspiration in those who dare to think differently and break the mold. During my recent conversation with Tom Shipley in the Marketing Speak podcast, I encountered a treasure trove of insights into leveraging creativity and audacity in business. Tom Shipley, a serial entrepreneur who has driven over $2 billion in sales, shared some game-changing strategies that can transform how we approach business challenges and growth opportunities.  From...

AI in content creation is a game-changer! In another episode of Marketing Speak, we dive deep into the intersection of SEO, AI, and content creation with none other than Bruce Clay.  Bruce Clay is a pioneering figure in the SEO industry, renowned for his innovative approaches and comprehensive expertise. As the founder of Bruce Clay Inc., he has dedicated his career to enhancing the symbiotic relationship between content and search engine optimization, emphasizing the growing importance of...

Aligning your strategy, offer, audience, and energy is crucial. In this episode of Marketing Speak, we feature expert copywriter Danielle Weil to delve into the magic of "divinely orchestrated meetings" and how they shape meaningful personal and business relationships. Danielle shares insightful stories and valuable lessons from her journey, highlighting her unique approach to copywriting and the "laptop lifestyle." They explore the importance of understanding audience beliefs for successful...

This week on the Marketing Speak podcast episode, we’re thrilled to dive into the world of incentive-based marketing with none other than John Dwyer, a visionary entrepreneur and mastermind behind some of the most innovative marketing campaigns. John illustrates a unique campaign that shows how understanding and capitalizing on customers' desires can lead to new business opportunities. He also emphasizes the importance of tailoring rewards to align with your target audience.  For those...

Transforming from a software developer to a serial entrepreneur with six successful startups can seem daunting, but Rob Walling has shown us how it’s done. As highlighted in our latest Marketing Speak episode, his journey is packed with invaluable lessons for anyone in the entrepreneurial space. In this episode, you'll discover Rob's profound insights from founding six companies, authoring four books on entrepreneurship, and investing in over 190 startups. We explore the importance of...

🤖 AI is revolutionizing everything. In this episode of the Marketing Speak podcast, we have a compelling discussion with Howard Getson, the founder and CEO of Capitallogix. We delve into the frameworks for future business planning, focusing on anticipating innovations and embracing inevitable technological changes, particularly the transformative potential of AI. Howard illuminates the importance of leveraging AI to streamline operations and enhance decision-making and performance across...

It's always a pleasure to engage in deep conversations with industry experts like Dov Gordon. Recently, on the Marketing Speak podcast, Dov shared invaluable insights on building sustainable marketing and selling systems.  Dov Gordon is a recognized expert in creating strategic partnerships and joint ventures, leveraging his profound understanding of customer behavior to build effective, repeatable marketing systems. Observing a gap in conventional, charisma-driven marketing approaches, Dov...

Attention marketers and communicators! Want to captivate your audience from the get-go? In the newest episode of Marketing Speak, Sam Horn shares invaluable tips for her strategies for turning heads and making memorable impressions. Sam Horn, a master of captivating communication and the dynamic CEO of the Intrigue Agency, has dedicated her career to helping individuals and businesses communicate with impact. Her journey started on a groundbreaking note as the co-founder of the Maui Writers...

Unlock customer success in this Marketing Speak episode this week as we feature Jason Friedman, who shares some remarkable strategies for crafting compelling customer experiences.    Jason, a former theater enthusiast with a degree in lighting design, found his passion for business through an unconventional path. Initially involved in theater and working with rock bands, Jason transitioned into the business world by applying theatrical principles to create immersive customer experiences. His...

Build a scalable, impactful online business in this Marketing Speak episode with Bjork Ostrom, where we delve into the dynamic world of content creation, monetization, and optimizing digital assets. Bjork, recognized for his adeptness in growing online communities and monetizing content, began his journey with a humble blog that initially earned a mere $20. Alongside his wife, he transitioned from traditional jobs to creating food content on the internet, ultimately growing their blog to...

Understanding and connecting with your audience is irreplaceable. Even with AI, human connection keeps podcasts relatable. In my conversation with Spencer Shaw in the latest Marketing Speak episode, we explored ways AI is reshaping the podcasting landscape. It's intriguing to see how AI tools are not just enhancing production efficiency but also creating immersive and personalized content experiences. Spencer Shaw is a serial entrepreneur whose ventures span software, real estate, and...

In today's Marketing Speak episode, we have the pleasure of speaking with David Henzel, a serial entrepreneur who believes in driving decisions with love, not fear, both in business and personal growth. David shares his fascinating journey from being a troubled student and rebellious teenager to finding his path in entrepreneurship. He discusses the importance of aligning with co-founders who share your values and provides insightful examples from his own experiences. After facing personal...

In the latest episode of the Marketing Speak podcast, authenticity meets strategy with Suzanne Reilley, a business coach, marketing strategist, and copy advisor, to delve into the art of customer-centric marketing.  Suzanne emphasizes the importance of understanding your customer's needs and aspirations through insightful research methods while avoiding overreliance on surveys. Discover tips for crafting engaging and respectful copy that connects with your audience, and learn about ethical...

🎙️ Balancing privacy and information sharing is a critical issue of our time. So here are some exciting insights from the latest episode of the Marketing Speak podcast featuring Chris Parker, founder of whatismyipaddress.com! 🚀 Chris's passion for online privacy and security led him to create the podcast Easy Prey, where he raises awareness about safety and helps people make informed choices. The podcast has opened doors to valuable networking opportunities, allowing Chris to connect with...

Whether in marketing, sales, or speaking, connecting with your audience is crucial. In the latest Marketing Speak podcast episode, Joel Weldon, a master speaker and entrepreneurial coach shares invaluable wisdom on how to transform negatives into positives and achieve success, drawing from decades of experience and personal anecdotes. As a respected figure in the speaking industry, Joel has dedicated his career to helping entrepreneurs and professionals master their speaking skills through...

Safeguarding your business begins with clear, tailored contracts. In another Marketing Speak episode, we're thrilled to have Heather Pearce Campbell, an esteemed attorney and legal coach for entrepreneurs, join us to dive deep into the critical areas of intellectual property, business contracts, and legal protection for small businesses.  Heather shares her comprehensive insights on the importance of obtaining timely trademarks and copyrights to safeguard your business assets and the...

Discover the future of marketing in the latest episode of the Marketing Speak podcast as we dive deep into the mind of marketing genius and SparkToro founder Rand Fishkin.  This isn't just another chat about AI or social media trends; it’s a masterclass in leveraging short videos, understanding audience behaviors, and navigating the turbulent waters of the modern marketing landscape. Rand doesn't just talk theory; he shares real, actionable tactics that can change the way you approach...

Curiosity and emotional intelligence are the keys to entrepreneurial success. 🌟💼 In our latest episode of Marketing Speak, we feature visionary founder and CEO John Ratliff to discuss the driving forces behind successful entrepreneurship. As the CEO of AlignFive, John specializes in helping business owners navigate complex mergers and acquisitions (M&A) processes. His deep focus on pattern recognition and emotional intelligence provides a competitive edge in negotiations, enabling...

Excited to share in this Marketing Speak podcast episode featuring the incredible Craig Filek, creator of Purpose Mapping and co-founder of Purpose AI.  In our conversation, Craig reveals: 🎙️ How to uncover your true purpose 🎙️ The power of integrating your shadow self 🎙️ Practical tips for staying in flow and revealing light in everyday moments Whether you're an entrepreneur, leader, or simply seeking more fulfillment in life, this episode is packed with insights you won't want to miss....

🔍 Discover the hidden motivators driving your marketing moves! Listen to the latest Marketing Speak podcast featuring Debra Levine, co-creator of the powerful PRINT Assessment. This insightful episode dives into the "why" behind our patterns, uncovering unconscious drivers that shape our behaviors. Learn how to leverage this self-awareness for better leadership, teamwork, and personal growth. Debra shares actionable strategies for identifying your triggers, communicating effectively across...

Dive into the future of SEO in the latest Marketing Speak episode! We're thrilled to have Bernard Huang, the founder of leading SEO software Clearscope, discuss the seismic shifts happening in the world of search and SEO. As AI and large language models disrupt the industry, Bernard shares cutting-edge insights on topical authority, information gain, and the rise of user engagement as the new king. 💥 He introduces his pioneering "Ranch-Style" approach to content creation and shares how...

In this Marketing Speak podcast, we have James Guldan cover how empathy, empowerment, and effective marketing are achieved through personal connection and transformation. James is the founder of Magic Agency and a true marketing wizard who has generated over $1 billion in sales for renowned clients like the Dalai Lama, Tony Robbins, and Peter Diamandis. In our conversation, James shares his profound journey of how marketing quite literally saved his life during a period of severe health...

Make your marketing messages irresistible and land your prospects in this Marketing Speak podcast with marketing expert Billy Broas. He reveals the secret ingredient to creating compelling marketing that resonates and shares his powerful "5 Light Bulbs" messaging framework to bridge the gap between you and your customers. You'll learn how to identify and overcome the hidden assumptions holding your prospects back from buying. And simple yet profoundly effective ways to instill the crucial...