In this episode of Marketing with Cultura, host Vanessa, discusses the significance of networking in advancing one's marketing career. Drawing inspiration from the networking culture at Harvard, she shares practical tips on how to effectively network, including perfecting your elevator pitch, joining relevant groups, leveraging professional platforms like LinkedIn, and engaging in community organizations. Vanessa emphasizes the importance of curiosity and genuine interest in conversations to...

In this episode of Marketing with Cultura, host Vanessa, discusses the importance of applying for marketing jobs even when feeling unqualified. She shares insights from her experience as a hiring manager and career coach, emphasizing the value of transferable skills, customizing applications, and overcoming self-doubt. Vanessa encourages listeners to recognize their worth, leverage their experiences, and approach job applications with confidence. The episode concludes with practical tips on...

In this episode of Marketing with Cultura, Vanessa reviews season four of Emily in Paris from a Latina in marketing perspective, particularly focusing on the marketing moments throughout the season. She discusses the importance of positioning oneself as a consultant in marketing roles, expresses disappointment in the lack of marketing content in the latest season, and analyzes specific marketing campaigns depicted in the show, including a jewelry campaign and a masquerade ball. Vanessa...

In this episode of Marketing with Cultura, host Vanessa shares nine essential steps for beginners to effectively use LinkedIn in 2024 to land marketing jobs. She emphasizes the importance of having a strong personal brand and a well-optimized LinkedIn profile. Vanessa provides practical tips on creating a compelling profile, including the significance of a professional headshot, an engaging cover photo, and an optimized headline. She also discusses the importance of being active on the...

In this episode, Vanessa discusses how to gain experience in social media marketing. She provides several tips for beginners, including creating your own social media channels, applying for internships or entry-level positions, working for free to gain experience and testimonials, and choosing one long-form content platform to focus on. She also emphasizes the importance of understanding business and sales in social media marketing and suggests working with different industries to find your...

In this episode, Vanessa discusses six reasons why to use chat GPT or AI as a marketer. She highlights the benefits of speed and efficiency, consistency in branding and messaging, cost-effectiveness, tailored content, generating ideas, and ease of use and accessibility. Vanessa shares her personal experience with using chat GPT and emphasizes the importance of being original and authentic while leveraging AI tools. She also provides tips on how to effectively use chat GPT to enhance marketing...

In this episode of the Marketing with Cultura podcast, host Vanessa Parra discusses the popular Netflix series Emily in Paris from a marketing perspective. She shares her thoughts on various marketing events and situations depicted in the show, offering insights from her experience as a Latina marketer. Vanessa covers topics such as rebranding, working with influencers, social media management, reputation management, and creating memorable experiences for customers. She also highlights the...

In this episode, Vanessa shares 10 ways to feel good about yourself and confident in your marketing career. She discusses her own experiences with a toxic work environment and offers tips on how to improve mental and physical health, create a plan, and surround yourself with positive influences. Vanessa emphasizes the importance of self-care, setting boundaries, and finding a mentor. She also recommends listening to affirmations or activations to reprogram your mindset and boost...

On today’s podcast episode Vanessa discusses the topic of applying for marketing jobs when you don't feel qualified. She shares tips and advice based on her own experiences and expertise as a marketer and recruiter. Vanessa emphasizes the importance of understanding job requirements, highlighting relevant skills and experiences, and aligning with the company's mission and values. She also encourages listeners to focus on getting a phone screening as the first step and not to be discouraged by...

On today’s podcast episode Vanessa discusses the benefits and drawbacks of starting a blog, podcast, or YouTube channel. She emphasizes the importance of long-form content in growing a personal brand and becoming an authority leader. Vanessa provides insights into each platform, including the benefits of a blog for driving website traffic and establishing credibility, the advantages of a podcast for building connections with industry leaders and forming strong bonds with the audience, and the...

On today’s podcast episode Vanessa Interviews Tony Munozledo where he shares his journey as a graphic designer and marketing specialist, highlighting the importance of mentorship and continuous learning. He emphasizes the need to ask for help and seek feedback to improve as a designer. Tony also discusses the challenges faced by Latinos in the creative industry and offers advice for those starting their careers. He shares his favorite marketing campaigns and his long-term goal of going back...

In this episode Vanessa Parra interviews Joely Rosales, a social media coordinator at Gilroy Gardens. Joely shares her journey from starting her own business selling false lashes to pursuing a career in social media marketing. She discusses the challenges she faced as a first-generation college student and the importance of self-teaching in the field of marketing. Joely also opens up about experiencing imposter syndrome and the need for self-motivation as a Latina in the industry. She offers...

Vanessa Parra celebrates the one-year anniversary of her podcast and reflects on her journey as a Latina marketer. She shares her motivation for starting the podcast and the challenges she faced along the way. Vanessa discusses the importance of finding the right mentor and creating a supportive community for Latino marketers. She also highlights the mistakes she made and the lessons she learned, including the need for realistic expectations and the time-consuming nature of podcasting....

In this episode, Vanessa discusses the importance of networking in landing a marketing job. She shares her experience as a recruiter and marketer, emphasizing the value of networking in accessing hidden job opportunities. Vanessa provides tips on networking through LinkedIn, attending job fairs, joining organizations, and creating local meetups. She highlights the benefits of networking with peers and building a supportive community. Overall, the episode emphasizes the significance of...

In this episode, Vanessa Parra discusses the importance of finding a mentor to accelerate your marketing career. She shares insights on how to find the right mentor, the value of mentorship, and the various ways to work with a mentor. Vanessa also offers to mentor 5 individuals looking to land a job as a social media manager. If you need help finding a social media role as your 9 to 5 I invite you to schedule a call. I am currently offering to mentor 5 individuals that want to land...

In this episode, Vanessa Parra discusses the question of whether a large social media following is necessary to become a social media manager. She shares insights from her experience in marketing and provides valuable advice for those seeking social media jobs. Additionally, she offers mentorship opportunities for individuals looking to land a marketing or social media job in a nine-to-five role. I am taking 5 individuals to be mentored by me and help land a 9 to 5 social media job. schedule...

On today’s podcast episode Vanessa talks about the value of community.She shares examples of different communities she’s been part of and how it’s helped her grow personally and professionally. She also discusses the benefits of being in a community. Thank you so much for listening to another influence with Cultura marketing podcast episode. Want more? Schedule a FREE 15-minute coaching session with me to help you land that first marketing job or subscribe to my newsletter so you can be the...

On today’s podcast episode, Vanessa talks about Personal Branding and its importance. If you've ever considered starting a marketing-type business, wish to have one in the future, or want to stand out from the competition and land that marketing job, this podcast episode is for you! Thank you so much for listening to another influence with Cultura marketing podcast episode. Want more? Schedule a FREE 15-minute coaching session with me to help you land that first marketing job or subscribe to...

In today’s podcast episode, Vanessa interviews German Sierra, a food truck business owner & content creator based out of Santa Cruz County. German Sierra is a Venezuelan Entrepreneur. Based out of Santa Cruz County, German and his wife, Gabriella Ramirez, own Pana, an Arepas Food Truck and Small Restaurant. He shares his heritage by educating his audience and customers about the origins of Arepas and Venezuelan customs. He has made an imprint in his culinary dishes and created an online...

In today’s podcast episode, Vanessa interviews Chubbin with Chava, a food content creator and digital marketer from Monterey County.  Unveiling Monterey County's Flavorful Soul Meet Chava, A first-generation Mexican American creator who infuses social media with the essence of Monterey County. His hearty laugh reverberates through every review as he delves into what makes this region truly exceptional. Passion on a Plate: “Chubbin with Chava” & “One Sip Coffee Review” Chava seeks out...

On today's episode, Vanessa discusses the importance of building an email list. If you are a content creator, influencer, or social media manager, this episode is for you! If you were one of the people affected by Instagram not working last week, you need this now! Don't lose sales and customers because you don't know how to build an email list. Listen to find out how. Thank you so much for listening to another influence with Cultura marketing podcast episode. Want more? Schedule a FREE...

On today’s podcast episode Vanessa talks about her personal experience after doing the 28- day manifest that marketing career challenge. Thank you so much for listening to another influence with Cultura marketing podcast episode. Want more? Schedule a FREE 15-minute coaching session with me to help you land that first marketing job or subscribe to my newsletter so you can be the first to know about any new programs and episodes.  If you enjoyed this episode please leave me a review and take...

Day 28 of manifesting that marketing career Follow Vanessa along for 28 days while she reads a chapter per day from the book The Magic by Rhonda Byrne to help you land that marketing job! Thank you so much for listening to another influence with Cultura marketing podcast episode. Want more? Schedule a FREE 15-minute coaching session with me to help you land that first marketing job or subscribe to my newsletter so you can be the first to know about any new programs and episodes.  If you...

Day 27 of manifesting that marketing career Follow Vanessa along for 28 days while she reads a chapter per day from the book The Magic by Rhonda Byrne to help you land that marketing job! Thank you so much for listening to another influence with Cultura marketing podcast episode. Want more? Schedule a FREE 15-minute coaching session with me to help you land that first marketing job or subscribe to my newsletter so you can be the first to know about any new programs and episodes.  If you...