Welcome to The Marketing Technology (MarTech) Data Lab, a podcast at the intersection of the rapid rise of the marketing technology as a discipline, the importance of data to help drive transformational change at organizations, and a culture of experimentation and innovation required to stay ahead of future challenges. Hosted by Samuel Itin. Support this podcast: https://podcasters.spotify.com/pod/show/martechdatalab/support
What defines an analytics entrepreneur? Join John-David Ariansen, Director of Analytics at Silvertone Analytics and an Analytics Educator for a robust discussion. We have a chance to discuss how he was able to scale up his business by focusing on the largest gaps in data-understanding with his...
Published 10/22/19
What are the key foundations that can hold your data strategy up and help you stay ahead of the curve? Join Director of Advertising and Analytics Evan Levy at Method Savvy, a marketing consultancy, for a robust discussion on how to mitigate the most common issues he sees in data strategy across...
Published 10/08/19