In Part II of our mini-series 'How to Shape a Legacy', we focus on legacy as it applies to businesses and brands. In this episode, Maya talks to BRC Chief Creative Officer, Christian Lachel, about the closest thing a brand can have to having a soul: a set of values, that lend to a series of decisions, actions, and events that become the lessons we impart, and hopefully, the stories that we tell when we feel like shedding light.   In part 1, Senior Writer, Rich Procter, unpacks legacy as...

If there's one thing kids do better than adults, it's play. As the playwright and political activist George Bernard Shaw once said, “We don’t stop playing because we grow old; we grow old because we stop playing.” Who needs Botox when you have Barbie dolls? Speaking of Barbie... can you think of another brand that has evolved as much over the past 65 years? Barbie is unique in that, over those 65 years, she has transitioned from representing just one of us to representing all of us. Today,...

Legacy. It may seem like just a simple word, but it carries immense weight. It’s the kind of term that makes you pause, take a deep breath, and ponder your lasting impact on others, your community, and the world at large. It can feel overwhelming, but don’t worry—we’re here to break it down!   Welcome to "How to Shape a Legacy," a new Masters of Storytelling miniseries, where we break down what legacy truly means and how you can create one that endures. In part one, Maya talks to one of...

A go-to authority on global business, economics and geopolitics, digital transformation, and corporate governance, global trade, Ryan Patel is so smart, he's never been afraid to ask the stupid questions. These days, he's doing it on TV, appearing on networks like CNN, BBC, Fox Business, CNBC, The Hill, and Yahoo Finance. He's frequently featured in publications like the New York Times, Forbes, and Entrepreneur, and has lead campaigns with corporations Mastercard, HP, Adobe, The Economist,...

In episode one of season two, Maya talks to Experience Consultant, Victoria Taylor, about her work at the cross sector of hospitality, tourism, cultural destination, and luxury experience brands. During the conversation, the two speak briefly about Wrexham Association Football Club, which is based in North Wales, just outside her hometown. The team was recently acquired by Ryan Reynolds and Rob McElhenney, whos vision's led the complete transformation of a team with a rich legacy and...

In episode one of season two, Maya talks to Experience Consultant, Victoria Taylor, about her work at the cross sector of hospitality, tourism, cultural destination, and luxury experience brands. During the conversation, the two speak briefly about Wrexham Association Football Club, which is based in North Wales, just outside her hometown. The team was recently acquired by Ryan Reynolds and Rob McElhenney, whos vision's led the complete transformation of a team with a rich legacy and...

B. Joseph Pine II is an internationally acclaimed author, speaker, and management advisor to Fortune 500 companies and entrepreneurial start-ups alike. He is cofounder of Strategic Horizons LLP, a thinking studio dedicated to helping businesses conceive and design new ways of adding value to their economic offerings.   In 1999 Joe and his partner James H. Gilmore wrote the best-selling book ‘The Experience Economy: Work Is Theatre & Every Business a Stage’, which demonstrates how goods...

In episode one of season two, Maya talks to Experience Consultant, Victoria Taylor, about her work at the cross sector of hospitality, tourism, cultural destination, and luxury experience brands. During the conversation, the two speak briefly about Wrexham Association Football Club, which is based in North Wales, just outside her hometown. The team was recently acquired by Ryan Reynolds and Rob McElhenney, whos vision's led the complete transformation of a team with a rich legacy and...

In episode one of season two, Maya talks to Experience Consultant, Victoria Taylor, about her work at the cross sector of hospitality, tourism, cultural destination, and luxury experience brands. During the conversation, the two speak briefly about Wrexham Association Football Club, which is based in North Wales, just outside her hometown. The team was recently acquired by Ryan Reynolds and Rob McElhenney, whos vision's led the complete transformation of a team with a rich legacy and...

Victoria Taylor is Experience Partner to hospitality, tourism, cultural destination, and luxury experience brands. She works with her clients to create unique experiences that impact people, profit and planet whilst proofing for the future.  Fascinated with traditional craftsmanship and "maker" based hospitality experiences that delve into the origins of people and place, she has an insatiable curiosity for the exceptional and the unusual. Her unique work has taken her all over the world...

In the final bonus episode of season one, Maya sits down with Dylan Agajanian, composer, editor, mix-er, master-er, audio engineer, and the person entirely responsible for this podcast sounding 'real'.  Since starting work on this podcast at the end of 2021, Maya and Dylan have become good friends, a friendship born from a uniquely joyous creative collaboration. To wrap up season one, the two met up to discuss everything they did, everything they loved, and the many things they learned...

To follow up on her interview with Joe Rohde, former Disney Imagineer and experience architect of Virgin Galactic, Maya talks to Bob Rogers, the man who puts the ‘B' 'R’ in ‘BRC’. Founder and chairman of BRC Imagination Arts, Bob is our Master of Storytelling.  Over the course of his 50+ year career, Bob has developed two patents, has won over 500 international awards for creative excellence with BRC, including two Academy Award nominations. In 2006, Bob was honored with this industry's...

Joe Rohde is an artist, explorer, and creative executive. Over the course of his 40 year career with the Walt Disney Company, Joe worked at Imagineering, the creative arm that designs and builds everything from cruise ships, theme parks, rides and attractions, hotels, and infrastructure systems for the company's theme parks and resorts. During his tenure, he oversaw several projects, including Disney's Animal Kingdom Park, Aulani, a Disney Resort and Spa, Expedition Everest, and Pandora, the...

Joe Rohde is an artist, explorer, and creative executive. Over the course of his 40 year career with the Walt Disney Company, Joe worked at Imagineering, the creative arm that designs and builds everything from cruise ships, theme parks, rides and attractions, hotels, and infrastructure systems for the company's theme parks and resorts. During his tenure, he oversaw several projects, including Disney's Animal Kingdom Park, Aulani, a Disney Resort and Spa, Expedition Everest, and Pandora, the...

In this bonus episode, Maya talks to Bernard Semerdjian, an incredible graphic designer, art director, experience designer, and mensch. The two sat down a couple of weeks ago to talk about Maya's interview with concept artist and art director Philip Boutté Jr., world building, and what it means to create the thing that you would like to see in the world. For more information about Bernard: https://bit.ly/3RjkAcs  For more information about 11 Ravens: www.11ravens.com  For more information...

Phillip Boutté Jr. is a concept artist within the costume designers guild. He's worked on a multitude of different blockbuster projects—films like Black Panther, Inception, Once Upon a time in Hollywood, Bohemian Rhapsody, Captain America, Hunger Games, The Greatest Showman—and as a production designer on musical tours and music videos for artists likeMadonna, Ariana Grande, The Black Keys, and Panic at the Disco. Phil is also co-founder and CEO of 9B Collective, which he started with two...

In episode in five Maya interview Abigail Rosen Holmes, a lighting and production designer for concerts, special events, and installations. She’s worked artists like Phish, The Cure, Janet Jackson, The Cure, CHER; for companies like Disney, Nordstrom; and on projects the span from the High Roller Observation Wheel at Caesar’s in Vegas to Pink Floyd’s ‘The Wall,’ which was performed live at the site of the Berlin Wall shortly after it had been torn down. To follow up on this conversation,...

Abigail Rosen Holmes is a lighting, video and production designer who's worked on live concerts, special events, and installations for artists like Phish, The Cure, Janet Jackson, The Cure, Cher; for companies like Disney and Nordtrom; and on projects the span from the High Roller Observation Wheel at Caesar’s in Vegas to Pink Floyd’s ‘The Wall,’ which was performed live at the site of the Berlin Wall only eight months after it had been torn down. A D.C. native and graduate of Brown...

In Maya’s interview with Chris Do, an Emmy award-winning designer and director, the two discuss business storytelling, brand strategy, finding your purpose, and the importance of doing what you love. To follow up on this conversation, Maya spoke to Cara Pico, BRC’s Design Studio Director. She leads all of BRC’s casting and recruitment, studio operations, and supports practically every department at BRC from project development to marketing, finance to design and production.    For more...

CEO and Chief Strategist of Blind Inc, Chris Do has lectured all over the world. Storyteller, businessman, designer, teacher, and creative strategist among other things, Chris has spent over 15yrs teaching at schools like ArtCenter College of Design, Otis College of Art and Design, and has reached millions through his second company, The Futur—an online education platform with close to 2M subscribers on YouTube. He received his BFA from Art Center College of Design in Graphics/Packaging,...

In this Masters of Storytelling bonus episode, Maya talks to Matthew Solari, Vice President and Creative Director at BRC, about themes discussed in Maya's interview with Margaret Kerrison, Senior Experiential Creative Lead, Story Development at Airbnb(Episode 4).   A writer in his own right, Matthew is incredible at blending scholarship with the art of showmanship, translating otherwise complex or controversial topics into universally accessible, engaging stories for guests.    For more...

Born in Indonesia and raised in Singapore, Margaret Kerrison is a Creative/Story Lead for immersive experiences and brand narrative. Her goal is to help teams THINK BIG when it comes to developing and sharing compelling stories with the world. A disruptive thinker with 14 years of experience building award-winning projects from the ground up, she’s consistently challenging the status quo, asking "What If" and "Why Not?"    Margaret’s worked as a Story Lead, Story Consultant, and Writer for...

In this Masters of Storytelling bonus episode, Maya talks to Edward Hodge, Vice President and Creative Director at BRC, about themes discussed in Maya's interview with Emmy award-winning pianist and composer Kris Bowers (Episode 3).   Edward’s what some people call a 'technical wizard'. The man with the magic wand, he’s often responsible for bringing our shows to life using integrated technical systems, projection mapping, and special effects.    For more information about...

An Emmy Award-winning composer and pianist, Kris Bowers has mastered the art of translating emotion to sound. From Bridgerton to Space Jam, Green Book, and most recently, King Richard, the Juilliard-educated pianist has established himself at the forefront of Hollywood’s emerging generation of genre-defying composers. Born and raised in Los Angeles, Kris first made a name for himself in 2011, when he won the prestigious Thelonious Monk International Jazz Piano Competition at the Kennedy...