Welcome to episode 3 of the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're joined by Jake Laban, former U.S. Head of Aesthetic Portfolio Marketing for Allergan, Co-Founder of Skin By Lovely & Investor of https://www.injectionu.com/  If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/appointment-funnel  About Jake Laban  Jake Laban is co-founder, President & CFO of Skin by Lovely, a chain of medical aesthetic practices in California, Oregon and Washington that has been recognized by Inc. Magazine, Portland Business Journal, and the Los Angeles Business Journal as one of the country's fastest growing private companies since 2016. Jake has more than 20 years of commercial and executive experience in the medical aesthetics industry and serves as an adviser, investor, board member, and consultant to several companies in the medical aesthetic industry.   Previously, Jake was the U.S. Head of Aesthetic portfolio marketing for Allergan, where he played a key role in the launch of a number of products and programs, including BOTOX Cosmetic, Juvéderm, and the patient loyalty program now known as Alle. He holds an MBA in finance from Pepperdine University, a B.S. in management & entrepreneurship from the University of Connecticut, and a post-graduate certificate in medical marketing from the Anderson School of Business at UCLA.   Learn more about InjectionU https://www.injectionu.com/  Learn more about Skin By Lovely https://www.skinbylovely.com/