Episodes
Use these 10 tactics to grow your accounts on social media. These are some of the little 'hacks' that you can deploy across your content to help with distribution, watch time, and overall brand recall.
Published 10/17/24
Are you looking to start your own creative business and don't know where to start? Should you become a freelancer? Or maybe go with a full-blown agency?Today, Jordan breaks down the pros and cons of each business model and gives his verdict on which you should pursue. Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's X: https://twitter.com/jordanscheltgenGet weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribeHire ...
Published 10/03/24
Jordan breaks down why CMOs are frustrated with social media, and how you can fix this with your CMO.Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's X: https://twitter.com/jordanscheltgenGet weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribeHire our agency: https://www.cavesocial.comGet our Social System 1.0: https://jordan.bz/social-system
Published 09/30/24
Are you a social media manager who is looking to get more clients? In this episode, Jordan goes through how you can find new clients for your social media business.Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's X: https://twitter.com/jordanscheltgenGet weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribeHire our agency: https://www.cavesocial.comGet our Social System 1.0: https://jordan.bz/social-system
Published 09/17/24
Originally from the video and blog: https://cavesocial.com/social-media-content-ideas-septemberJordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's X: https://twitter.com/jordanscheltgenGet weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribeHire our agency: https://www.cavesocial.comGet our Social System 1.0: https://jordan.bz/social-system
Published 09/02/24
These 5 macro trends on social media are what marketers should pay attention to as they build their social media strategies.Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's X: https://twitter.com/jordanscheltgenGet weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribeHire our agency: https://www.cavesocial.comGet our Social System 1.0: https://jordan.bz/social-system
Published 08/19/24
Are you hiring a social media agency? If so, you'll want to look for these red flags.Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's X: https://twitter.com/jordanscheltgenGet weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribeHire our agency: https://www.cavesocial.comGet our Social System 1.0: https://jordan.bz/social-system
Published 08/08/24
Follow these tips to get real followers to your account in 2024. These are the gimmick-free, real tips you can use to grow.Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's X: https://twitter.com/jordanscheltgenGet weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribeHire our agency: https://www.cavesocial.comGet our Social System 1.0: https://jordan.bz/social-system
Published 07/12/24
Learn how your brand can avoid the Commodity Content Trap with your social media. Jordan breaks down exactly what the trap is, how to avoid it, and what steps you can take to produce a great social media strategy.Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's X: https://twitter.com/jordanscheltgenGet weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribeHire our agency: https://www.cavesocial.comGet our Social System 1...
Published 07/01/24
In this episode, we bring on experienced marketing executive, Julia Fitzgerald, to talk about how mid-size brands can manage growing pains inside the marketing department.Subscribe to the Midsize Agency Match Ups Newsletter here: https://www.linkedin.com/newsletters/midsize-agency-match-ups-7196194591841132545/Get the MIDSIZE book here:https://www.amazon.com/dp/B0BGJS24CN?ref_=pe_3052080_276849420Julia's LinkedIn: https://www.linkedin.com/in/julia-c-fitzgerald/Watch Full Episode on Yout...
Published 05/30/24
Take this 10-step process and create a social media plan for your business. Content Pillars for Your Business: https://www.youtube.com/watch?v=r-TRWSW1xPQJordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's X: https://twitter.com/jordanscheltgenGet weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribeHire our agency: https://www.cavesocial.comGet our Social System 1.0: https://jordan.bz/social-system
Published 05/08/24
In this episode, we look at how you can use content pillars as the foundation of your social media plan.Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's X: https://twitter.com/jordanscheltgenGet weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribeHire our agency: https://www.cavesocial.comGet our Social System 1.0: https://jordan.bz/social-system
Published 05/01/24
Today we sit with Zhe Scott, The SEO Queen, to talk about all things SEO. Zhe brings a decade-plus of experience in SEO to the show. Enjoy!Check The SEO Queen here: https://www.seoqueen.com/The Algorithm Magazine: https://thealgorithmmagazine.com/Zhe's LinkedIn: https://www.linkedin.com/in/theseoqueen/Zhe's X: https://twitter.com/theseoqueenJordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's X: https://twitter.com/jordanscheltgenGet weekly actionable social media advice on...
Published 05/01/24
Hear Jordan break down the top 5 reasons that agency and client relationships turn sour.
Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/
Jordan's X: https://twitter.com/jordanscheltgen
Get weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribe
Hire our agency: https://www.cavesocial.com
Get our Social System 1.0: https://jordan.bz/social-system
Published 03/25/24
If you want to increase your UGC output or learn how to find creators for your brand then this video is for you. After hiring roughly 300 UGC creators for brand projects, here are the tips and tricks you can use in your business to have success with UGC.
Our Grin Partner Link: https://grin.partnerlinks.io/w70590a1rckv
Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/
Jordan's X: https://twitter.com/jordanscheltgen
Get weekly actionable social media advice on our Newsletter:...
Published 03/15/24
Today, Jordan goes over how many platforms you should be on, how to evaluate competitors and how you can use a system to make sure your content calendar is full.
Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/
Jordan's X: https://twitter.com/jordanscheltgen
Get weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribe
Hire our agency: https://www.cavesocial.com
Get our Social System 1.0: https://jordan.bz/social-system
Published 03/06/24
Today we look at the Doorman Fallacy and how it ties back to the social media world.
Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/
Jordan's X: https://twitter.com/jordanscheltgen
Get weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribe
Hire our agency: https://www.cavesocial.com
Get our Social System 1.0: https://jordan.bz/social-system
Published 03/04/24
In this episode, Jordan looks at how you should weigh the importance of the algorithm versus your creativity.
Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/
Jordan's X: https://twitter.com/jordanscheltgen
Get weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribe
Hire our agency: https://www.cavesocial.com
Get our Social System 1.0: https://jordan.bz/social-system
Published 01/23/24
Christina Garnett, founder of Pocket CCO, joins the show to talk about how brands can craft better customer experiences from top to bottom. Alongside this, Jordan and Christina examine the second-order effects of layoffs on customers.
Check Pocket CCO here: https://www.pocketcco.com/
Christina's LinkedIn: https://www.linkedin.com/in/christinamgarnett/
Christina's X: https://twitter.com/ThatChristinaG
Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/
Jordan's X:...
Published 01/12/24
Tas Bober, B2B marketer and consultant joins the show to talk about her transition from in-house to starting her own consultancy. She specializes in landing pages and helps companies understand the value of a great landing-page strategy.
Check Delphinium Solutions here: https://delphiniumsolutions.com/
Tas' LinkedIn: https://www.linkedin.com/in/tasbober/
Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/
Jordan's X: https://twitter.com/jordanscheltgen
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Published 12/28/23
We bring marketing leader, Sam Kuehnle, on to the show to talk about how he has built his marketing team. Along with that, Sam talks about how his team held their first marketing hackathon, and how it pushed some great ideas to the forefront of his team’s mind and output.
Check Loxo here: https://loxo.co/
Sam's LinkedIn: https://www.linkedin.com/in/samkuehnle/
Check Becoming a hiring machine Podcast here:...
Published 12/08/23
Sugarpunch Marketing founder, Shanté Gorman, joins the show to talk about what to do/not to do as you start your own Social Media Marketing agency. She is an agency owner, creator, and podcast host. Hear her story today.
Check Sugarpunch Marketing here: https://sugarpunchmarketing.com/
Shanté's LinkedIn: https://www.linkedin.com/in/shantegorman/
Shanté's Instagram: https://www.instagram.com/sugarpunchmarketing
Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/
Jordan's X:...
Published 12/05/23
Founder of Clark Media, Tommy Clark, joins the show to talk all things B2B marketing. Tommy started his career at Triplewhale before jumping into the agency waters. He also runs the popular marketing newsletter, Social Files.
Subscribe to Social Files here: https://www.readsocialfiles.com/subscribe
Tommy's LinkedIn: https://www.linkedin.com/in/tclarkmedia/
Tommy's X: https://twitter.com/tclarkmedia
Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/
Jordan's X:...
Published 11/28/23
Pritesh Vora, VP of Marketing and Growth at Sprinto, joins the show to talk about his three-pronged strategy for growing a B2B company. Pritesh has worked all over the world and brings a lot of experience to the show.
Check Sprinto here: https://sprinto.com/
Pritesh's LinkedIn: https://www.linkedin.com/in/thevora/
Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/
Jordan's X: https://twitter.com/jordanscheltgen
Get weekly actionable social media advice on our Newsletter:...
Published 11/27/23