We bring Chi Thukral on the show today to talk about how brands can execute social media campaigns. Chi, works on the social media team at Hubspot and runs her own agency. In this episode we get into how she thinks about brands and trending content, memes, and brands growing on social. Check Chi's website here: https://www.itschithukral.com/ Chi's LinkedIn: https://www.linkedin.com/in/chithukral/ Chi's X: https://twitter.com/ChiThukral Chi's Instagram: https://www.instagram.com/chithukral/ Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/ Jordan's X: https://twitter.com/jordanscheltgen Get weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribe Hire our agency: https://www.cavesocial.com Get our Social System 1.0: https://jordan.bz/social-system