Let's invent a new musical instrument! And usher it to market! Sounds fun, right? Join us in a conversation with the minds behind Playtime Engineering and their “music exploration devices” BlipBlox and MyTrax. They share their experiences with crowdfunding, getting a product from drawing to factory, their creative marketing strategies, and the unexpected challenges that come with inventing an entirely new product – from inception to consumer. How To Startup is a Music Tectonics Podcast series especially for music tech founders and dreamers. Get a complete crash course in leveling up as a founder as Dmitri talks to advisors and investors to get their best advice for taking your idea from business model, to landing your first investment, to hiring a team, and beyond.