Tis' the season for Gift Guides 🎄🎄🎄...and getting featured in all sorts of 'BEST OF' lists of presents and this year's must have gifts! No matter what sort of e-commerce or product based business you have, trust me when I say, there's a gift guide that's just perfect for you to be featured in! Whether it be budget, luxury, everyday, eco-friendly, mums, dads, in-laws, party dresses, summer fun and everything in between...if you're not pitching for your product to be included on one of these lists...you're missing out...AND you're leaving money on the table 💸 Enter my guest on the podcast this week, journalist and award-winning writer, Margaux Lushing. Think of her as your "gift guide expert" this holiday season. Margaux is a US based freelance print journalist with a decade of experience writing for incredible trusted media publications like Forbes.com, The San Francisco Chronicle, ArchitecturalDigest.com, House Beautiful, Brides.com, Well + Good, 7x7, Los Angeles Magazine and others. She also founded the Well + Away VitalGuides, the first healthy city guidebook series, for which she has won awards in Sunset and Departures magazines. Through her work with Well + Away Margaux has also designed wellness programs for luxury hotels including Four Seasons and Viceroy, as well as Soho House San Francisco. In this episode I employ my Aussie charm to grill Margaux all about nailing the ultimate gift guide pitch...PLUS we talk timing your pitch, email subject lines, the power of good product images, what NOT to do when pitching and how the American media like their pitches best served...there's a real art to it apparently! So listen up, learn all you can and get yourself featured for the first time in the largest and most competitive media landscape in the world, the United States of America baby!   ⚡️ NEWSFLASH ⚡️ Margaux Lushing is the newest cast member on our Guest Expert Panel for the Media Masters Academy which opens doors again in February 2024! Grab yourself a spot on the waitlist here: GRAB A SPORT ON THE MMA WAITLIST HERE!