Episodes
Get super-early bird pricing and an extra $100 off Newsletter Marketing Summit:NewsletterMarketingSummit.comUse code BFCM24 for the extra $100 off any ticket. This code expires on 12/2 at midnight EST.In this podcast, Matt and Ahrif discuss GrowLetter's first-ever conference, Newsletter Marketing Summit.Speakers include: Alex LeibermanSam ParrJames AltucherBrian MorrisseyJenny RothenbergRyan HashemiYossi J LeviChenell BasilioRyan Heafy Brad WolvertonTim HuelskampJay ClouseNevil...
Published 11/26/24
Roslyn McLarty, is an executive coach and founder at Within. She is also the co-founder of The Gist, a sports media company for women and underserved sports fans. In this episode, Roslyn shares key insights on identifying market gaps, building a brand with a strong mission, and the strategies used to grow their audience from a few hundred to hundreds of thousands of subscribers. She also discuss managing burnout, and fostering self-growth, and introduces Within, a coaching business focused on...
Published 11/15/24
Katy Huff, the cofounder of MadRev, shares insights on how to sell newsletter sponsorships, audience understanding, advertiser expectations, sponsorship strategies, pricing, contract renewal, working with different brands, and more.Want more content like this?Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.comWork with Ryan's agency Tailwind Work with Matt's agency GrowLetterFollow Matt McGarry @JMatthewMcGarry and Ryan Ca...
Published 11/13/24
Apply for GrowLetter to sell your ads here >>Episode Description:Matt and Ryan discuss the launch of the GrowLetter Ad Network, challenges faced by newsletter publishers in securing sponsorships and the changing landscape of ad rates, effective ad placement strategies, the importance of audience engagement, and the need for newsletters to be part of a broader business strategy and more.Want more content like this?Join Newsletter Operator for more strategies on how to grow and monetize y...
Published 11/01/24
Matt and Ryan share various newsletter business ideas and how to monetize through affiliate marketing, job boards, community engagement, and more.Want more content like this?Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.comWork with Ryan's agency Tailwind Work with Matt's agency GrowLetterFollow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.Episode Topics & Timestamps00:00 Introduction to Newslett...
Published 10/04/24
Try Sponsy for free: https://getsponsy.com/MattAlex Pattis is the co-founder of the Deal Sheet and Last Money In Media. In this episode we break down how in just 14 months, Alex Pattis grew his newsletter Last Money In to over 41,000 subscribers and $200k/year in ad revenue and his paid newsletter Deal Sheet to $500K ARR in seven months.Want more content like this?Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.comWork with Rya...
Published 09/21/24
Join Write, Grow, Sell: WriteGrowSell.comSummaryIn this podcast episode, Matt McGarry discusses various strategies for growing newsletters, including the importance of webinars, effective marketing techniques, and the balance between running a course and an agency. He shares insights on SEO, content marketing, and the role of giveaways in subscriber acquisition. The conversation also touches on the challenges of newsletter publishing schedules and the potential of AI tools in content creation...
Published 09/16/24
Matt and Ryan cover cold email strategies, new ad placements, the value of niche B2B media, owned audience, and recent acquisitions in the media industry. Want more content like this?Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.comWork with Ryan's agency Tailwind Work with Matt's agency GrowLetterFollow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.Episode Topics & Timestamps00:00 Introducti...
Published 09/03/24
Matt and Ryan cover the benefits of SEO-minded newsletter strategies and the potential of partnering with influencers to start profitable newsletters.Chapters00:00 Introduction and Discussion 06:21 Discussion about Books and Content Consumption19:19 SEO-Minded Strategies for Newsletter Success27:27 Partnering with Influencers to Start Profitable Newsletters37:06 The Value of Newsletters and Prioritizing EducationWant more content like this?Join Newsletter Operator for more strategies on ...
Published 08/09/24
Matt and Ryan talk about the growth and success of media companies using negative CAC. AI in advertising, creative marketing strategies, tools, and more.Timestamps 00:00 Introduction and Plans for the Podcast02:53 Building a Media Company and Selling Something Else18:14 Example: Freight Waves and Sonar24:47 Example: ClickFunnels33:57 The Motley Fool: Building a Media Empire and Expanding into Asset Management and Venture Capital39:28 MeatEater: Leveraging Media and Acquisitions in the Outdoor...
Published 07/26/24
Charlie Hoehn is a three-time New York Times bestselling editor and five-time author. He has worked with Tim Ferriss, Ramit Sethi, Codie Sanchez, Tucker Max, David Goggins, and many others.Want more content like this?Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.comWork with Ryan's agency Tailwind Work with Matt's agency GrowLetterFollow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.Episode Topics &am...
Published 06/28/24
Matt and Ryan talk about effective strategies, formats for newsletter content, the importance of writing a marketing email, and many moreWant more content like this?Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.comWork with Ryan's agency Tailwind Work with Matt's agency GrowLetterFollow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.Episode Topics & Timestamps00:00 Lead with valuable content, tie t...
Published 06/07/24
Matt and Ryan talk about the takeaways from the newsletter conference, the B2B industry, the pros and cons of ads or promotions in newsletters, newsletter ideas, and many more.Want more content like this?Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.comWork with Ryan's agency Tailwind Work with Matt's agency GrowLetterFollow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.Episode Topics & Timestamps...
Published 05/24/24
Brad Wolverton is the editorial director at HubSpot Media and The Hustle (2.5M+ subscribers). Brad is also the creator of Newsletter Examples.Follow Brad on Twitter: https://twitter.com/bradwolvertonWant more content like this?Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.comWork with Ryan's agency Tailwind Work with Matt's agency GrowLetterFollow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.Episode ...
Published 04/26/24
John Newtson is the founder of Financial Marketing Summit, a marketing conference for financial publishers, trading educators, and media brands.
Connect with John on LinkedIn: linkedin.com/in/johnnewtson
Want more content like this?
Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com
Work with Ryan's agency Tailwind Work with Matt's agency GrowLetterFollow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on...
Published 04/19/24
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About this Episode
Ryan Sager and Jesse Watkins are the founders of Who Sponsors Stuff, an advertising intelligence tool that tracks 500+ newsletters, and the hosts of The Newsletter Conference, which will take place on May 3rd.
Episode Topics & Timestamps
00:00 Matt McGarry discusses newsletter advertising trends in 2024.
04:31 Summary:...
Published 04/12/24
Matt and Ryan talk about behind-the-scenes and early-stage plans for building a newsletter in public, how to grow your agency through a newsletter, and more.
Want more content like this?
Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com
Work with Ryan's agency Tailwind Work with Matt's agency GrowLetterFollow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.
Episode Topics & Timestamps
00:00 Building...
Published 04/05/24
Matt and Ryan talk about how to sell out a cohort-based course, how to use newsletters to get and keep clients for service-based agencies, and much more.
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Published 03/29/24
Anik Singal is an entrepreneur, author, and expert in scaling education businesses.
Check out Anik's books and podcasts here: AnikSingal.com
Want more content like this?
Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com
Work with Ryan's agency Tailwind Work with Matt's agency GrowLetterFollow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.
Timestamps
00:00 Choose digital product and sales method...
Published 03/22/24
Eric Siu is the CEO of Single Grain and host of two successful podcasts: Marketing School and Leveling Up. These podcasts receive over 1 million downloads per month.
Follow Eric on Twitter: @ericosiu
Want more content like this?
Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com
Work with Ryan's agency Tailwind Work with Matt's agency GrowLetterFollow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on...
Published 03/15/24
Matt Paulson is the founder and CEO of MarketBeat. Matt’s media company and newsletter has over 4.3M subscribers and is on pace to do $40M in revenue this year.
Follow Matt Paulson on Twitter: @MattPaulsonSD
Want more content like this?
Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com
Work with Ryan's agency Tailwind Work with Matt's agency GrowLetterFollow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on...
Published 03/08/24
Matt and Ryan talk about 5 newsletter business ideas. Plus, how to grow and monetize them.
Episode topics & Timestamps
00:00 Newsletter targeting Fortune 500 executives for news.
04:34 Create hyper relevant content for niche market.
06:57 High CPMs for well-defined executive audience.
12:53 Research-intensive content, provide templates, charge for value.
16:14 Curated finance memes drive engagement on Instagram.
19:19 Charter newsletter uses visuals and witty copy.
22:42 AI writing...
Published 03/01/24
Adam Ryan is the co-founder and CEO of WorkWeek, a B2B media company with 10+ newsletter publications and communities across various industries like healthcare, marketing, sales, HR, e-commerce, and fintech.
Episode topics & Timestamps
00:00 How WorkWeek started
05:04 Audience indicators and your ideal customer profile (ICP)
07:32 Slow, strategic growth trumps rushing into big projects.
10:19 Different business growth approaches have varying scalability and repeatability. Lifestyle...
Published 02/23/24
Matt and Ryan talk about newsletter monetization, how to create and sell a front-end offer, webinars, polls, courses, and more.
Episode topics & Timestamps
00:00 Aligning monetization strategies enables sustainable and scalable growth.
06:21 Creating post subscription funnel to boost sales.
09:03 Curate and repurpose newsletter content for subscribers.
11:22 Identify problems, consumer needs, and create products.
16:26 Promoting course through webinars and email marketing.
18:50...
Published 02/16/24