Why would Siemens license its cutting-edge software to competitors? How does this unusual approach benefit both Siemens and its customers? In this episode of the Next Generation Design podcast, host Greg Arnot speaks with Jon Rimmer and Graeme McBean from Siemens Digital Industries Software about the critical role of openness in software development. They discuss Siemens' unique licensing strategy, which encourages collaboration with competitors, creating an open ecosystem that supports seamless integration across platforms. Jon and Graeme dive into Siemens’ initiatives that foster this openness, including the Code of PLM Openness, and explore how PLM components like Parasolid and JT facilitate data interoperability and cross-platform collaboration. By examining Siemens’ approach to “coopetition,” they explain how licensing software to competitors can be crucial to ensuring customer success. Whether you're interested in the future of open software in the digital industries or curious about Siemens' innovative business strategy, this episode provides a fascinating look into a new model of software development. What You’ll Learn in this Episode: Why is software openness important to customers? (05:20) Siemens’ commitment to Openness and the Code of PLM Openness. (07:40) How does NX software embrace openness to support customer access? (10:10)  Openness’ influence on the digital thread and the digital twin (13:30) Exploring Siemens Open Tools’ portfolio, product insights, and customers. (14:40) What roles do JT and Parasolid XT play in Siemens’ openness strategy? (22:30) Connect with Greg Arnot LinkedIn X Connect with Jon Rimmer LinkedIn Website Connect with Graeme McBean Website