While Mike Heroux worked professionally as a financial planner, he always had a financial blog side hustle. It took some time to finally make the decision to go all-in, but he eventually dove headfirst into blogging. In fact, he grew his portfolio to about a dozen sites.  And then the Panda Update came along. Suffice to say, Mike’s multi-year journey into entrepreneurship has had its ups and downs. Today, he runs a membership website—Dividend Stocks Rock—with almost 4,000 members earning over $500k per year. And he grew it without using any SEO. He also built up a newsletter to nearly 25,000 subscribers. Mike has a ton of great insight to share in this interview, so get ready to take notes! Links & Resources Dividend Stocks Rock Mike’s free dividend stocks guide Mike’s YouTube channel His podcast Ready to join a niche publishing mastermind, and hear from industry experts each week?  Join the Niche Pursuits Community here: https://community.nichepursuits.com Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links?  Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative