Welcome back to Lets Run Facebook Ads: The Podcast. This episode is Part 4 of Nick's deep dive into building a winning ad campaign that you can use for your business.  In this one, Nick is moving into phase 2 of the ad testing strategy: moving into a sales campaign. While this may be daunting for some, Nick explains why you needn't worry. Following this process along, you will have already have tried and tested hooks and headlines. Now that you have these, you can start testing out your creative so that you know, when you hit 'go live' on your ads, you can be safe in the knowledge your ad campaign is backed by the data and has every chance for success. Thanks for listening! To join our Lets Run Facebook Ads Facebook group click here: https://www.facebook.com/groups/letsrunsocialads Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington You can now watch the episode on Youtube!