Beware of blurred line between content and sponsor
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“Here's the deal. After listening to several of these episodes, it's not at all apparent whether the podcast is able to separate their content from their sponsors. On the surface it looks benign but I can't help feeling a bit icky when I listen to the podcast. eBay is a sponsor--they're transparent about that because there are eBay ads. But, every episode (so far) has also told a story about a business owner that became successful on -wait for it- yeah, eBay. So while the content seems mostly useful, my trust isn't there. Kinda like, I know I shouldn't trust what a property owner says about his property--cause he has a vested interest and is inherently biased. My suggestion for this podcast? Get your crap together Gimlet! I hold you to a high standard. Don't abuse me as a listener with biased content. I expect better guys.”Read full review »
12345girl via Apple Podcasts ·
United States of America ·
04/07/17
More reviews of Open For Business
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“This is a great example of good branded content. The sponsor is not overbearing but actually completely relevant to the discussion. This is like the "tips and tricks" companion show to Start Up.
My biggest gripe is with the host. Knowledgable, sure, but totally lacking personality and...”Read full review »
MightyMA via Apple Podcasts ·
United States of America ·
08/01/16
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“I don't care at all that this is "branded content" from Gimlet + Ebay. It's wonderful and very engaging. Small business owners, this is a great place to spend some time”Read full review »
Rivenstudio via Apple Podcasts ·
United States of America ·
05/09/17
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“Finally what I've been looking for! A concise and informative business podcast with great content and no mindless conversational topics that have no reason being In a business oriented program. Love it! Keep it going!”Read full review »
Trsowards via Apple Podcasts ·
United States of America ·
07/28/16
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