In episode 5 of the Performance Marketing Spotlight, Vinod Varma joins us from Creator.co. Vinod leads Creator.co and is helping brands scale and automate influencer marketing with their all in one solution. Vinod has spent the last 10 years helping innovative brands build their GTM strategies to penetrate new markets, drive market-share, and ultimately fuel growth to become category leaders. He was responsible for growing the wearables category from $18m to $180m in Canada by launching products for FitBit, Apple, Samsung, Garmin, Sony, and more on behalf of BestBuy. Listen in as Vinod shares his insights and experience in marketing and the influencer space.