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Tier 11
Perpetual Traffic
Perpetual Traffic is a twice weekly podcast that shares cutting-edge strategies on acquiring leads and sales for your business. The show is produced by Tier 11 and hosted by Ralph Burns and Kasim Aslam. Traffic is the act of putting your product, service, or message in front of your target audience…it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buyer yet to create your first Facebook or Instagram ad, a Director of Marketing or CMO managing a team of marketing specialists, or a CEO growing your business...
Listen now
Ratings & Reviews
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4.8 stars from 1,141 ratings
Thank you!
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“I am a big fan of the Perpetual Traffic show, and was moved by Kasim's impassioned take on the shift from the gold standard, which really resonated with me. This episode spurred me to delve deeper into the Apple Podcasts app, determined to leave this review. That in itself deserves praise,...”Read full review »
The “Flexible Dollar” via Apple Podcasts ·
Canada ·
03/10/24
Good hosts, awkward monetization
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“They reference how rich the experience will be on YouTube, in episode 557. But as of the time of this posting, if you go to their YouTube, there is no episode 557 to see. I want to give them all the props for having a great long running high-quality podcast. Despite it being the snake eating...”Read full review »
Web dev via Apple Podcasts ·
United States of America ·
01/12/24
Meeeh
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“I'm a big fan of Kasim and his expertise on the Google Ads platform (bought his book and loved it). I tuned in hoping to learn advanced strategies, hear about day-to-day ad management stories, fun moments, etc. However, all I've found is that in every episode, it seems like it's just...”Read full review »
NoahSvs via Apple Podcasts ·
United States of America ·
01/10/24
Recent Episodes
Join Ralph Burns and Kasim Aslam, along with the media buying wizard Nick Miller from Tier 11, as they dissect the latest shifts in media buying strategies, focusing particularly on the transition from Ad Set Optimization (ABO) to Campaign Budget Optimization (CBO). This trio unpacks the complex...
Published 04/19/24
Published 04/19/24
Ralph Burns and Kasim Aslam, alongside guest Nick Miller, are discussing what’s working now in the nuanced world of media buying, specifically focusing on the latest strategies and pitfalls in digital marketing. They’re exploring the effectiveness of Facebook's Advantage Plus and Google's...
Published 04/16/24
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