560: Mallory Morrison – Sacrificing easy profits to build a successful underwater fine art photography business
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Premium Members, click here to access this interview in the premium area Mallory Morrison of www.mallorymorrison.com is a US-based underwater portrait photographer, and I have to tell you… her photography is stunning! I was excited to record this interview because I was introduced to her via Brett Stanley, another incredible underwater photographer, with this message… Andrew meet Mallory, underwater photography legend! Mallory started as a dance photographer because of her background as a dancer. However, once she found the freedom offered by the lack of gravity when shooting in water, she was hooked! Today, her main source of income is from selling fine art underwater prints. Although, she does offer limited luxury underwater portraiture to individuals and couples. She says one of her biggest regrets in business is undervaluing the sale of her work for so long. Now, with a demand from collectors she deals with directly, she has taken control of her sales and profits. In this interview, discover what it takes to build a successful fine art photography business today and why you may need to sacrifice easy profits to stay true to your creative self. Or… take what Mallory shares and use it to attract high-paying underwater photography clients willing to spend big on wall art. Here's some more of what we covered in the interview: What’s on Offer for Premium Members If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet. Plus, special member-only interviews. You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online. Seriously, that's not all. In addition to everything above, you'll get access to instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable, and build friendships with other pro photographers with motives similar to yours – to build a more successful photography business. What is your big takeaway? Following this interview, I’d love to know if you're taking anything from what Mallory shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode. If you have any questions I missed or a specific question you’d like to ask Mallory or if you want to say thanks for coming on the show, feel free to add them in the comments area below. iTunes Reviews and Shout-outs I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons. Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome! Secondly, iTunes and Google are the most significant podcast search engine...
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