570: Kim Jongen – Mother Puppers… The power of unique branding and original marketing ideas
Description
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Kim Jongen of www.motherpuppers.nl is today's special guest. She popped up on my radar after leaving a Google review for the PhotoBizX podcast. As usual, I jumped over to check out the reviewer's website and was blown away!
Her dog photographs popped off the screen and were so much fun.
Photographed in the studio, the dogs have fantastic expressions on their faces and are framed against beautifully bright and coloured backgrounds. She has over 30 different coloured backgrounds to choose from!
I learned that her business, Motherpuppers, has only been operating for two years and is doing very well. She is booked out with three-month lead times and photographs 4-5 sessions per week!
She believes business has been busy from the start because her style or concept had not been seen in the Netherlands.
Most of her bookings came via Instagram after she created an account for her dog and asked for referrals from dog owners interested in photographs like the ones she created.
She also told me that as happy as she is to come on the podcast, it's on the proviso that we're ok with not perfect English.
It was a resounding yes from me, and I know you'll feel the same after seeing her work and hearing what she has to share.
In this interview, learn and be inspired by the power of unique branding and original marketing ideas.
Here's some more of what we covered in the interview:
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Make captions…You need to keep it simple, and automatically you want to think very deep about things but you don't have to. Just keep it simple and act like a child who read the captions and that's, I think, the trick to get views on reels. – Kim Jongen
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What is your big takeaway?
Following this interview, I’d love to know if you're taking anything from what Kim shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode.
Eventually, I want people to see my work not only from the Netherlands but from other countries too. – Kim Jongen
If you have any questions I missed or a specific question you’d like to ask Kim, or if you want to say thanks for coming on the show, feel free to add them in the comments area below.
iTunes Reviews and Shout-outs
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