Premium Members, click here to access this interview in the premium area Gary Williams, of www.garywilliams.photography, has been published in the New York Times, had his photography displayed in galleries around the world, shown on billboards across London, and describes himself as a London-based documentary photographer. If you visit his website, it’s clear that his primary focus is on weddings and portraits. However, if you explore further, you’ll find he also specialises in commercial, event, and headshot photography. Recently, he completed a four-year project documenting and celebrating the businesses and people of what he describes as London’s most charming street—Camden Passage—located not far from his home. In an email, he mentioned that this project has been invaluable for developing his photography skills. It has also boosted his confidence in approaching and networking with people and has helped him attract new clients to his photography business. Although his business is relatively new and his income modest, his work is outstanding. A project like this could be life-changing for you and your business. I hope you’re as eager to learn more as I am. In this interview, learn how personal projects can boost your photography business. Here's some more of what we covered in the interview: If there's one area of photography that I feel might be under threat from AI it's business and corporate headshots… And I thought, ‘I really want to be a photographer. I want to make my living from this. What else can I do?’ And I thought weddings and events. – Gary Williams What’s on Offer for Premium Members If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet. Plus, special member-only interviews. I found the value of personal projects has been incredible, both in terms of what I've learned, and my development as a photographer, and in my business. – Gary Williams You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online. Seriously, that's not all. In addition to everything above, you'll get access to instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable, and build friendships with other pro photographers with motives similar to yours – to build a more successful photography business. What is your big takeaway? Following this interview, I’d love to know if you're taking anything from what Gary shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode. I'm a big believer in doing things for the right reasons. You do it just because you love doing it. You do it for what is it right in front of you, which is the opportunity to to learn and to interact with interesting people and just to be a better photographer. And then if those other things come along, like credits or some work,