588: Leigh Woolford – From Burnout to Booming: Building a Profitable Kindy Photography Business
Description
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Leigh Woolford runs an Australian childcare centre photography business, also known as a kindy, kindergarten, preschool or high-volume photography business, which is based in Melbourne, Australia.
We were exchanging emails about potential interview guests for the podcast when I learned that he will be presenting at a conference next year on the evolution of his own business—from burnout to building a profitable company.
That led to some back and forth before I asked him for today's interview.
In that email exchange, I mentioned that while visiting his website, it wasn't very clear which areas he was servicing with his kindy photography business.
I loved his reply! He said, “The service area is blank intentionally; we are going to be Australia-wide someday!”
In this interview, Leigh shares the ups and downs of creating and running a profitable high-volume photography business, which included almost giving up and, years later, almost going broke.
Here's some more of what we covered in the interview:
What’s on Offer for Premium Members
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I'm trying to make myself less important in the business and not be the business, and ideally have other people run it for me. – Leigh Woolford
You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online.
Seriously, that's not all.
It’s incredibly difficult to take that leap. But if you’ve put the work in, and you know the bookings will come, you can make money in the business. – Leigh Woolford
In addition to everything above, you'll get access to instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable, and build friendships with other pro photographers with motives similar to yours – to build a more successful photography business.
What is your big takeaway?
Following this interview, I’d love to know if you're taking anything from what Leigh shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode.
We changed the name of that pack to the ‘I want it all’ pack, and sales jumped by 15%. – Leigh Woolford
If you have any questions I missed, a specific question you’d like to ask Leigh or want to say thank you for coming on the show, feel free to add them in the comments area below.
iTunes Reviews and Shout-outs
I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons.
Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome!
Secondly,
Premium Members, click here to access this interview in the premium area
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