Do you know an effective way to grow and protect your business? In this episode, Leslie Tracey discusses the importance of risk management, retention of top talent, and building a team culture that is supportive of success. She stresses why marketing to all employees, not just the business owner is essential and provides relevant tips on how to do this effectively. Let's dive in!  In the financial industry since 2017, Leslie is the founder of Tracey Donavan Insurance & Retirement Services, a boutique financial practice that specializes in personal and business financial risk management and retirement income strategies for practitioners in Medical Aesthetics nationwide. They ensure that practice owners mitigate risks to their family and business livelihood associated with disability or death which could halt the continuation of the business.  Key Highlights:   [00:01 - 06:41] Opening Segment  [06:42 - 13:17] How to Keep Your Med Spa Running Safe and Sustainably  [13:18 - 19:56] How to Succeed as a Med Spa Owner  [19:57 - 26:33] How to Protect Your Practice   [26:34 - 33:23] Diamond Games Media  [33:24 - 39:47] Think About Your Brand   [39:49 - 42:16] Closing Segment  Click here to connect with Leslie's online community: https://linktr.ee/leslietracey   Free download for listening to this podcast here: https://www.traceydonavan.com/10healthwealth  Key Quotes:  "I think it's really important to identify where your clients are coming from and start small. All the big ones are very successful. They started small." - Leslie Tracey  Subscribed Yet? Now you can! Subscribe to the Patient Convert Podcast and never miss a new episode! Subscribe for emails or using your favorite podcast app via Email, Apple Podcasts, Google Play, Spotify, Stitcher, or visit my website intrepy.com Feel free to connect with me on LinkedIn, Twitter, Facebook, Instagram    What We Do  Check out our Healthcare Marketing Agency – Intrepy Healthcare Marketing Check out our physician liaison training platform – Physician Liaison University  Leave a Rating & Review for Other Listeners!  I hope that you have found this episode and any others you have listened to be helpful in your growth as a healthcare marketer or practice owner. Please consider leaving a review on one of the channels above. The best way to do that is to rate the podcast on Apple Podcasts and leave us a brief review! You can do the same on Stitcher as well. Your ratings and reviews help get the podcast in front of new listeners. Your feedback also lets me know how I can better serve you.  Thanks for listening. Justin & Kelley Knott