#Pricing_Heroes: Unlocking Pricing Power through Value-Based

#Pricing_Heroes: Unlocking Pricing Power through Value-Based Strategies with Ayon Bhattacharyya

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Our guest on this episode of Pricing Heroes is Ayon Bhattacharyya, the Founder & CEO of Biz Growth Spurt, a consultancy helping B2B SaaS and tech companies drive profitable growth through product marketing and price optimization by taking a value-based, data-driven approach. Ayon has more than 15 years of experience leading pricing and commercial strategy across various industries with dozens of global brands, including British Airways, News Corporation, Equifax and Telefonica O2.In this ...

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