Description
We take a 50-minute look into the life of Div Manickam and talk about all things B2B, no-meeting-Wednesdays, product portfolios, and elevating the role of product marketing on an industry-wide scale.
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"9 out of 10 times I would have people come to us, primarily the product team, and say "hey, here's the roadmap presentation, pretty it up." Or I would have sales say "okay, I'll put these slides together, can you pretty them up?" Like, yes, I can, but I can also help you shape the message so it does a better job."
In this episode of Product Marketing Insider, Lawrence Chapman is joined by Robbie Ware, Product Marketing Consultant, Platform Partnerships at TransUnion.
Fresh off his first year as a PMM, Robbie discusses his transition into the industry, and what he's done to settle into his role having...
Published 05/18/23
Ever wondered what the world of a VP of Product Marketing looks like?
Well, in this extra special episode, we've managed to pin down time in the diary of Harvey Lee, VP of Product Marketing at Product Marketing Alliance, who offers an exposé into his life in the upper echelon of the industry.
Published 05/03/23
In this episode of Product Marketing Insider, host Lawrence Chapman is joined by Sandeep Bhara, Sandeep Bhara, Fintech Marketing Director.
Sandeep is a full-stack marketer, as well as a PMA Ambassador, and in this episode, he discusses:
• His experience transitioning from B2C to B2B
• Why he...
Published 04/20/23