Join our host, Jamie Birch, as he expertly guides us through the often-overlooked aspects of affiliate program management. In this episode, Jamie transforms the discussion into a fundamental checklist, ensuring affiliate managers establish a robust foundation for success. Key Topics Covered: Rotation of Creative Assets: Learn the importance of keeping creative assets fresh and engaging.Datafeed Management: Assess the status and relevance of your datafeed – a crucial yet commonly missed component.Consistent Outreach: Explore the significance of regular and effective communication with affiliate partners.Continuous Learning: Embrace the value of staying informed and utilizing available educational resources.Affiliate Partner Approvals: Streamline and optimize your affiliate partner approval process.Promotional Strategies: Avoid the pitfall of a lackluster promotional approach by incorporating diverse strategies.Commission Strategies: Ditch the one-size-fits-all approach and tailor commissions based on performance.Channel Ignorance: Address the detrimental impact of neglecting the affiliate channel altogether.Publisher Development: Cultivate lasting relationships through consistent efforts in publisher development.Jamie recommends exploring relevant articles on the JEBCommerce site here and highlights the invaluable "Affiliate Marketing Strategies to Survive and Thrive" ebook available here, offering 19 actionable strategies for navigating the current business climate. Tune in for an episode packed with insights, strategies, and a roadmap for affiliate marketing success!